Swiss Re

Website Marketing Manager

Swiss Re  •  Kuala Lumpur, MY (Onsite)  •  1 month ago
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Job Description

About the Role

In this dynamic position, you'll create, build, and manage website experiences that deliver results. You'll work at the intersection of marketing, design, and technology to ensure our digital presence reflects our brand values while driving business outcomes.



Key Responsibilities

  • Review and build user-friendly web pages using approved templates, ensuring clarity, structure, and performance
  • Analyze and execute website requests, managing deployment timelines and coordinating across teams
  • Apply SEO expertise and best practices for metadata, tagging, UX, and personalization to improve reach and conversion
  • Leverage data insights and A/B testing to monitor website performance and recommend optimization actions
  • Implement UX principles and utilize automation and AI tools to enhance customer engagement across journeys
  • Align page structure with customer segmentation to support campaign goals effectively
  • Ensure compliance with publishing standards, brand guidelines, accessibility, and legal requirements
  • Maintain documentation and contribute to knowledge sharing on CMS capabilities and workflows



About the Team

You'll be joining our Marketing Services & Operations department within the Branding & Marketing Division. Our team is responsible for delivering exceptional digital experiences that support business objectives across regions. We work collaboratively with stakeholders from Brand and Marketing teams (for content) and Group Communications (for platform) to create cohesive, effective digital journeys for our customers. We're a forward-thinking team that values innovation, data-driven decision making, and continuous improvement.

About You

You're a digital marketing professional with a keen eye for detail and a passion for creating exceptional user experiences. You thrive in collaborative environments but can also work independently to deliver result. You understand how to translate business objectives into effective digital experiences and are constantly looking for ways to optimize and improve based on data and insights.

We are looking for candidates who meet these requirements:

  • Bachelor's degree (or equivalent) in marketing, communications, digital media, or related field
  • 5+ years of experience in website content production, publishing workflows, and CMS usage in a B2B environment
  • Strong hands-on experience building campaign, product, and event pages using reusable templates and structured components
  • Proven ability to manage website requests and timelines, working across teams to deliver high-quality web content
  • Solid understanding of user experience, web design principles, and mobile-first best practices
  • Experience using data and UX insights to improve website performance
  • Good written and spoken English
  • A team player with a collaborative approach

These are additional nice to haves:

  • Familiarity with behavioral science and AI in website optimization
  • Comfort in guiding and supporting other regional website managers on CMS enablement
  • Self-motivation and willingness to learn and adopt new technologies related to digital experience

About Swiss Re

Swiss Re is one of the world’s leading providers of reinsurance, insurance and other forms of insurance-based risk transfer, working to make the world more resilient. We anticipate and manage a wide variety of risks, from natural catastrophes and climate change to cybercrime. Combining experience with creative thinking and cutting-edge expertise, we create new opportunities and solutions for our clients. This is possible thanks to the collaboration of more than 14,000 employees across the world.

Our success depends on our ability to build an inclusive culture encouraging fresh perspectives and innovative thinking. We embrace a workplace where everyone has equal opportunities to thrive and develop professionally regardless of their age, gender, race, ethnicity, gender identity and/or expression, sexual orientation, physical or mental ability, skillset, thought or other characteristics. In our inclusive and flexible environment everyone can bring their authentic selves to work and their passion for sustainability.

If you are an experienced professional returning to the workforce after a career break, we encourage you to apply for open positions that match your skills and experience.

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Reference Code: 137122

Swiss Re

About Swiss Re

The Swiss Re Group is a leading wholesale provider of reinsurance, insurance and other insurance-based forms of risk transfer. Dealing direct and working through brokers, its global client base consists of insurance companies, mid-to-large-sized corporations and public sector clients. From standard products to tailor-made coverage across all lines of business, Swiss Re deploys its capital strength, expertise and innovation power to enable the risk taking upon which enterprise and progress in society depend.

Founded in Zurich, Switzerland, in 1863, Swiss Re serves clients through a network of over 70 offices globally and is rated "AA-"​ by Standard & Poor's, "Aa3"​ by Moody's and "A+"​ by A.M. Best. Registered shares in the Swiss Re Group holding company, Swiss Re Ltd, are listed in accordance with the Main Standard on the SIX Swiss Exchange and trade under the symbol SREN.

We're smarter together.

For more information about Swiss Re Group, please visit: www.swissre.com, follow us on X @SwissRe and subscribe our YouTube channel @swissretv.

Industry
Finance & Insurance
Company Size
10,000+ employees
Headquarters
Zurich, CH
Year Founded
Unknown
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