Job Description

Not just a job, but a career

Yokogawa, award winner for ‘Best Asset Monitoring Technology’ and ‘Best Digital Twin Technology’ at the HP Awards, is a leading provider of industrial automation, test and measurement, information systems and industrial services in several industries.

Our aim is to shape a better future for our planet through supporting the energy transition, (bio)technology, artificial intelligence, industrial cybersecurity, etc. We are committed to the United Nations sustainable development goals by utilizing our ability to measure and connect.

About the Team
Our 18,000 employees work in over 60 countries with one corporate mission, to "co-innovate tomorrow". We are looking for dynamic colleagues who share our passion for technology and care for our planet. In return, we offer you great career opportunities to grow yourself in a truly global culture where respect, value creation, collaboration, integrity, and gratitude are highly valued and exhibited in everything we do.

Website Management & Maintenance

• Execute day-to-day updates, publishing, workshops with business unit teams, and maintenance within AEM (Sites & Assets).
• Support the transition from legacy CMS to AEM through hands-on content updates and validation.
• Follow established templates, workflows, and content governance standards to ensure consistency
• Identify and escalate website issues to IT or development teams as needed (no platform ownership required)

Content, UX & Conversion Optimization

• Help support North America’s adoption of AEM by identifying opportunities to improve workflows, templates, and content structure.
• Collaborate with global web teams to align with corporate standards while adapting for regional needs.
• Contribute to documentation, training, and knowledge sharing for internal stakeholders.
• Ensure web pages and navigation align with user journeys and business objectives
• Apply UX/UI principles to improve engagement, accessibility, and clarity.
• Conduct competitive analysis and keyword research to inform content and site structure improvements.

SEO, Analytics & Performance Management

• Apply SEO best practices, including on‑page optimization, metadata, schema, internal linking, and site architecture.
• Utilize and manage Google Analytics, Google Tag Manager, and Google Search Console for North America.
• Help prepare content for AI search experiences (GEO/AIO) by improving clarity, structure, and discoverability
• Monitor, develop, and deliver regular performance reports with insights and actionable recommendations.
• Identify opportunities to improve search visibility, content discoverability, and lead generation Conduct research and competitive analysis to inform improvements.

Minimum Qualifications

• Bachelor’s degree in Marketing, Communications, Information Systems, or related field
• 2+ years of hands-on experience working in Adobe Experience Manager (AEM)
• Experience focused on content authoring, page creation, updates, and publishing (not platform administration or development)
• Experience managing website content in a CMS environment
• Working knowledge of SEO fundamentals and web analytics
• Basic working knowledge of HTML/CSS for troubleshooting and content adjustments
• Strong attention to detail and ability to manage multiple priorities

Preferred Qualifications

• Additional experience with enterprise CMS platforms (Sitecore, WordPress, etc.)
• Interest or exposure to AI-driven search trends (GEO/AIO)
• Project Management Professional (PMP) or equivalent
• Experience working in industrial, manufacturing, construction, or B2B technology environments
• Familiarity with Salesforce, Account Engagement (Pardot), or other marketing automation platforms
• Exposure to global, multi‑region website governance and localization workflows

What Are Our Desired Skills and Capabilities?

• Proven success in effectively facilitating planning, prioritization, and trade-off decisions in a cross-functional team environment.
• Excellent collaboration and communication skills across technical and non‑technical teams.
• Exceptional attention to detail, ability to manage large volumes of stakeholders and projects, ability to meet deadlines, and excellent organizational skills.
• Solutions-oriented; strong analytical and problem-solving skills.
• Able to work independently and manage own workload.

What Success Looks Like in this Role?

• Successfully supports North America’s transition from legacy CMS to AEM
• Delivers accurate, timely website updates and content publishing
• Improves website traffic, usability, and engagement through UX and SEO enhancements
• Contributes to ongoing improvements in content workflows and web processes

Yokogawa is an Equal Opportunity Employer. Yokogawa wants a diverse, equitable and inclusive culture. We will actively recruit, develop, and promote people from a variety of backgrounds who differ in terms of experience, knowledge, thinking styles, perspective, cultural background, and socioeconomic status. We will not discriminate based on race, skin color, age, sex, gender identity and expression, sexual orientation, religion, belief, political opinion, nationality, ethnicity, place of origin, disability, family relations or any other circumstances. Yokogawa values differences and enables everyone to belong, contribute, succeed, and demonstrate their full potential.

Are you being referred to one of our roles? If so, ask your connection at Yokogawa
about our Employee Referral process!