A leading professional services firm is seeking a talented Website Developer to join their Marketing Department. Positioned within an evolving digital landscape, this role is critical for building, maintaining, and elevating the organisation's online presence through high-impact website experiences. Unlike a standard development role, this position focuses heavily on creating conversion-driven landing pages and introducing innovative technical solutions that turn visitors into high-quality leads.
Website Development & Experience Design:
Build conversion-focused landing pages, implement new layouts, and enhance UX/UI while maintaining the WordPress architecture. The Developer will design user journeys specifically aimed at driving lead generation.
Conversion Rate Optimisation (CRO):
Execute A/B experiments, develop and test new layout ideas, and optimise CTAs and page structures. This includes analysing user behaviour to refine form flows and introduce concepts that boost conversions.
Technical Maintenance & Performance:
Manage plugins, troubleshoot technical issues, improve security protocols, and maintain hosting environments. The role is also responsible for strengthening and testing mobile responsiveness across all platforms.
Technical SEO Support:
Implement technical recommendations in collaboration with the SEO Specialist, including managing schema, optimising site speed, and maintaining a site structure aligned with SEO best practices.
Collaboration & Reporting:
Provide data-driven insights on performance and collaborate closely with the Marketing and Growth teams to prioritise site enhancements and strategic digital projects.
Qualification:
Diploma or Bachelor’s degree in Web Development, IT, Computer Science, or a related field.
Experience:
3–5 years of professional experience in website development.
Lead Generation Focus:
A proven track record of building high-conversion landing pages.
Technical SEO:
Experience supporting technical SEO implementation (speed optimisation, structure, and schema).
UX & CRO:
Strong experience in User Experience (UX) design and performance optimisation.
Advanced WordPress training or professional certifications.
Specialised CRO training or certifications.
WordPress (Advanced Architecture)
PHP, HTML, and CSS
Google Analytics / Search Console
SEO Schema & Speed Optimisation Tools
Hosting Environment Management (CPanel/AWS/Managed Hosting)
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