Gate

Wealth Product Campaign Management

Gate  •  Remote  •  5 months ago
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Job Description

我们的愿景作为全球⼗⼤数字资产交易所之⼀(仍在上升🚀),我们在交易、安全 和区块链产品创新⽅⾯提供⼀流的服务体验。我们的⽬标是让所有⼈都能参与到加密市场的建设中来,使得最前沿的、最有潜⼒的加密货币项⽬得以安全上线并交易。你有兴趣加⼊这样⼀⽀去中⼼化团队吗?

Job responsibilities

  • 1. Product Full Lifecycle Operations
  • Responsible for the overall operational planning and execution of wealth management products.
  • Develop and execute online promotion strategies to continuously enhance product visibility, brand awareness, and market penetration.
  • Collaborate closely with Product, R&D, and other departments to drive product feature optimization and process improvements, perfecting the product feedback loop.
  • Continuously monitor market trends and competitor activities. Combine insights from user needs to propose forward-looking product optimization and innovative operational initiatives.
  • 2. User Growth and Retention
  • Design multi-dimensional, segmented operational strategies based on user profiles and behavioral data. Establish mechanisms for user acquisition, activation, retention, and re-engagement tailored to users at different lifecycle stages.
  • Build and optimize the user growth system, guiding new users to convert into high-net-worth and highly-engaged users.
  • 3. Data-Driven Strategy and Iteration
  • Dynamically iterate on marketing campaigns, user journey design, and product content strategies based on analytical results, enabling rapid testing and optimization.
  • Optimize resource allocation and enhance the actual conversion efficiency and commercial value of operational activities through regular data reviews and evaluations.

Requirements

  • 1.Wealth Management Product Operation Experience: Possess practical experience in operating financial products (e.g., lending, on-chain staking, options), with clear case studies demonstrating results in growth, user retention, etc.
  • 2.Familiarity with On-Chain Ecosystem: Understand mainstream on-chain lending and staking protocols and their operational logic. Able to integrate on-chain strategies with platform product design and promotion.
  • 3.Business Development Capability: Have experience independently leading or participating in business cooperation, cross-project resource integration, and external resource acquisition. Possess strong project management and negotiation skills. Proficiency in English is a plus.
  • 4.Data Analysis Skills: Proficient in using tools such as Excel, Tableau, and Python for user behavior analysis, campaign performance tracking, and strategy review.
  • 5.Financial Academic Background: Hold a degree in finance, economics, mathematical statistics, or a related field. Understand the structure and logic of both traditional and crypto financial products.
Gate价值观我们崇尚价值⾄上的原则,您的知识、愿景和⾃主性将在这⾥充分发挥, 我们专注于使⽤最好的产品和服务来赢得全球客户的赞誉,并将去中⼼化的理念带到世界各地。我们的价值观包含正直、洞察、创新、求知与合作,在 Gate我们致⼒于打造独特的Gate风格,并寻找与 Gate价值观相契合的你。
我们的公司Gate成⽴于2013年,是领先的加密货币交易所之⼀,在全球范围内提供 与多种领先数字资产交易相关的服务。 Gate拥有超千万的注册⽤户,被认为是全球最安全和最可靠的加密货币平台之⼀。 Gate已经过区块链透明度验证,根据流动性和交易量 ,⼀直稳居全球⼗⼤加密货币交易所⾏列(CoinGecko)。
Gate

About Gate

Founded in 2013, Gate is one of the world’s earliest and most trusted cryptocurrency exchanges, serving over 47 million users globally. Ranked third globally in overall exchange ranking, Gate supports spot trading, futures trading, margin trading, and wealth management products for more than 4,100 cryptocurrencies. The platform offers comprehensive and diversified digital asset trading and blockchain application services.

Gate has built an integrated crypto ecosystem spanning trading, Web3, and real-world applications. The platform offers diverse trading and wealth management services, powered by Gate Layer, a high-speed and secure decentralized infrastructure. Gate Perp DEX, Gate Alpha, and Gate Fun drive on-chain trading and token innovation, while Gate Web3 connects wallets, DApps, and cross-chain services. Gate Pay and Gate Travel extend crypto utility to everyday life, and through Gate Ventures, Gate continues to advance global blockchain innovation.

With a presence in key markets and thousands of employees worldwide, most of whom work remotely, Gate fosters a truly global, flexible, and forward-thinking working environment.

At Gate, we believe innovation starts with people. We are committed to building a workplace defined by integrity, collaboration, and creativity. Every team member is empowered to grow, contribute, and shape the future of crypto. We welcome every team member who dares to innovate and actively shares their ideas, driving progress together. Gate’s open and inclusive culture encourages exploration, values bold ideas, and supports continuous learning across disciplines.

As we continue to expand our global ecosystem and deepen our impact in the digital economy, Gate remains dedicated to being the platform of choice not only for users but also for the world’s top talents. Together, we are building a secure, transparent, and innovative future for the Web3 era.

Join us and become part of the movement transforming the world!

#GatewayToCrypto #GateCom

Industry
Finance & Insurance
Company Size
501-1,000 employees
Headquarters
Everywhere, KY
Year Founded
Unknown
Website
gate.com
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