Job Description

JOB PURPOSE:

1. Lead Regional Management Committee to establish and implement regional business development strategies, initiate the marketing activities and achieve the regional goals of target, product promotion and market access.
领导区域管理委员会制定区域整体业务推广策略，管理团队执行产品推广工作，达成区域工作目æ ‡ã€‚
2. Lead business promotion team to initiate the promotion activity in professional way and comply with the proper codes of conduct.
管理业务推广团队执行专业推广，遵守正确的行为规范。
3. Effectively communicate and collaborate with other departments, develop staff positively and keep team stable.
与公司其他部门有效沟通和协作；区域内部积极发展人员和稳定团队管理。

KEY ACCOUNTABILITIES:

1. Lead Regional Management Committee to establish and implement regional business development strategies, initiate the marketing activities and achieve the regional goals of target, product promotion and market access.
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1） Achieve regional aggressive business objectives in revenue, profit and other qualitative and quantitative targets within the company standards and ethics.
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2） Think and plan broadly, develop regional business promotion & marketing strategies, as well as the product promotion and competition strategies, and align company’s primary strategy.
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3） Manage and guide the team members to visit local POV, CDC, and other medical care institution, deliver product information and promote products effectively, ensure the whole team to achieve the KPI of visiting target, the goals of product promotion and market access according to the assigned target and performance requirement.
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4） Manage and coach RM/DM by co-visit, set job objectives for team members, and motivate them to fulfill their key accountabilities.
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5） Establish long-term and productive relationship with key customers, deliver the company's policies and product information efficiently, build a solid and win-win relationship accordingly.
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6） Complete team’s business planning and territory management on the basis of the company’s policies and market strategies, select target customer accurately, set territories reasonably, ensure team members to maintain customer information regularly; gathering market information, support related departments in the tendering and bidding activities.
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7） Allocate personnel & territory and promotion activities rationally, ensure the effectiveness of execution by continuous follow up; analyze the rationality of resource utilization and input-output ratio, keep optimizing resource allocation to achieve the maximum utilization of resources.
合理分配辖区人员配置和推广活动，跟进团队的活动执行情况以确保有效性，分析资源利用的合理性和投入产出比，持续优化资源分配和推广活动以达到资源的最大化利用。

2. Lead business promotion team to initiate the promotion activity in professional way and comply with the proper codes of conduct.
管理业务推广团队执行专业推广，遵守正确的行为规范。
1） Guide team members to possess the product characteristics and key information about the market promotion, pass the product knowledge test in order to promote products effectively and efficiently; perform professional and proficiently using the product knowledge in promotional activities, express products competitive advantage. Ability to apply business operation knowledge and management concepts to promotion activities and daily team management.
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2） Ensure team members to comply with the codes of conduct specified in Employee Handbook, meet the requirement of SOP, ensure no violations while perform promotion activities; use all promotional materials and deliver product information in an appropriate and honest way according to the marketing strategies; circulate company’s policies effectively.
在执行日常推广工作中，管理团队遵守公司员工手册规定的行为规范，符合公司SOPè¦æ±‚ï¼Œæ— è¿è§„è¿çºªè¡Œä¸ºï¼›å¹¶ä¸”åœ¨æ‰§è¡ŒæŽ¨å¹¿æ´»åŠ¨æ—¶ï¼ŒæŒ‰ç…§å¸‚åœºè¥é”€ç­–ç•¥æ­£ç¡®ä½¿ç”¨äº§å“æŽ¨å¹¿ææ–™ï¼Œæ­£ç¡®è¯šä¿¡æœ‰æ•ˆä¼ è¾¾äº§å“ä¿¡æ¯åŠæ­£ç¡®ä¼ è¾¾å…¬å¸çš„å„é¡¹æ”¿ç­–ã€‚

3） Report adverse reaction events promptly in accordance with the company’s policies and assist relevant departments to dealing with it.
按照公司流程及时上报不良反应事件并协助公司相关部门处理。

3. Effectively communicate and collaborate with other departments, develop staff positively and keep team stable.
与公司其他部门有效沟通和协作；在区域内部积极发展人员和稳定团队管理。

1) Ability to communicate with different departments actively, timely, and effectively by varieties of communication to gain the support.
熟练运用多种沟通方式，主动同公司内部不同部门人员进行及时、有效的沟通，获得其他部门或者人员的支持。

2) Clearly understand the company's recruitment process, selection criteria and job qualifications for regional personnel at all levels, in order to keep the team stable in long term; ability to inspire team to work enthusiastic in stress or difficulty.
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3) Ensure team’s daily work in an orderly manner, actively provide education or training for reserve talent, provide guidance on career development to talents; create a positive team culture, build the region’s core competitiveness.
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JOB-HOLDER ENTRY REQUIREMENTS:

Education:

• Bachelor degree or above in business promotion/marketing related field
业务推广，市场相关领域学士学位以上

Core competencies:
• At least 5 years business promotion experience in a similar position in the pharmaceutical industry.
制药行业至少5年以上类似职位管理经验。
• Management experience with comparable size of business promotion team and territory.
具有管理类似规模的团队和区域的经验。
• Good business performance and professional ethics, high sense of responsibility.
业绩良好，工作表现优秀，具备高度的责任感。
• Excellent co-ordination, communication, interpersonal skills; ability to motivate and influence people, planning & organization, innovation, act as decision-maker and team player.
具备激励、沟通、规划组织，发展他人、做出判断、与人合作、创新和团队协作等胜任工作的能力。

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