CMI Media Group

Vice President, Communications Planning

CMI Media Group  •  $115k - $230k/yr  •  Cherry Hill, NJ / Philadelphia, PA / Chicago, IL / Parsippany, NJ (Onsite)  •  24 days ago
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Job Description

VP, Communications Planning: Architect Award-Winning Healthcare CampaignsDo you live and breathe consumer insights? Are you a strategic visionary with a passion for crafting communications plans that inspire action and deliver impactful results? CMI Media Group, the industry leader in healthcare marketing, seeks a dynamic and collaborative VP, Communications Planning to lead our team in crafting groundbreaking campaigns that make a difference in people's lives.In this role, you will:

  • Lead with Vision: Guide and inspire a team of talented planners, fostering a collaborative environment where innovative thinking thrives.
  • Uncover What Matters: Be the voice of the consumer, leveraging deep insights into their behaviors, motivations, and decision journeys to develop winning strategies.
  • Build the Blueprint: Craft compelling narratives and strategic frameworks that provide a clear roadmap for media planning and execution, ensuring every touchpoint connects back to the core brand story.
  • Champion Collaboration: Partner seamlessly with internal teams (media planning, research, account management) and external partners to bring your vision to life.
  • Elevate Our Thinking: Challenge conventional approaches, embrace new ideas, and continuously push the boundaries of healthcare communications planning.

What You Bring to the Table:

  • 10+ years of experience in communications planning, media strategy, account planning, brand planning, or a related field, with a strong understanding of the healthcare marketing landscape.
  • Proven ability to lead and inspire high-performing teams, fostering a culture of open communication, collaboration, and growth.
  • A passion for uncovering consumer insights and translating them into actionable communication strategies.
  • Excellent communication and presentation skills – you can clearly articulate complex ideas and inspire action.
  • A collaborative spirit and a "can-do" attitude, thriving in a fast-paced environment.

Why CMI Media Group?

  • Make a Difference: Contribute to meaningful healthcare campaigns that improve lives.
  • Lead with Purpose: Guide a talented team and shape the future of healthcare communications.
  • Thrive in a Collaborative Culture: Join a supportive and diverse environment that values innovation and growth.
  • Excellent Benefits: Competitive compensation, comprehensive benefits, and opportunities for professional development.

The base salary for this position at the time of posting may range from $115,000 to $230,000 Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility, and qualifications.
We offer a competitive benefits package—please visit WPP Benefits for more details.

CMI Media Group

About CMI Media Group

CMI Media Group, a WPP company, is a full-service media agency focused solely on health, wellness, and pharmaceutical marketing. CMI Media Group’s core offerings include Audience Strategy, Planning, Development, and Insights; Data and Analytics; Buying and Investment; and Direct Response and Customer Experience. As the leading media resource for the world’s top healthcare companies, CMI Media Group brings together leading technology, data, and talent to deliver seamless capabilities for clients. CMI Media Group has seven office locations across the US. To apply for a position within our teams visit https://www.cmimediagroup.com/careers

Industry
Marketing & Advertising
Company Size
1,001-5,000 employees
Headquarters
Philadelphia, PA
Year Founded
1989
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