Role Purpose
The Value Proposition Manager – Emirati Segment will be responsible for developing and executing customer-centric propositions, initiatives, and campaigns that strengthen Emirates Islamic’s position as the preferred bank for Emirati households. The role focuses on driving acquisition, engagement, cross-sell, customer experience enhancements, and revenue growth within the UAE National customer segment.
Bachelor’s Degree in Business Administration, Marketing, Finance, or a related discipline.
Minimum 6 years of experience in Banking, Customer Propositions, Retail Banking, Project Management, or Data Analytics.
Professional Project Management Certification, such as PMP or equivalent, is preferred.
Strong understanding of Retail Banking products and customer lifecycle management.
UAE banking experience will be highly advantageous.
Customer proposition management
Data analysis and business performance reporting
Strategic thinking and problem solving
Project management and execution
Stakeholder management
Customer experience design
Marketing campaign management
Leadership and people management
Communication and presentation skills
Results-oriented and self-motivated approach
At Emirates Islamic, you will have the opportunity to contribute to strategic initiatives that directly impact the UAE National customer segment while working with a dynamic team committed to innovation, customer excellence, and growth.
Emirates Islamic is committed to attracting, developing, and retaining UAE National talent and encourages Emirati candidates to appl
About Emirates NBD
Emirates NBD (DFM: Emirates NBD) is a leading banking group in the MENAT (Middle East, North Africa and Türkiye) region with a presence in 13 countries, serving over 20 million customers. As at 30th September 2023, total assets were AED 836 billion, (equivalent to approx. USD 228 billion). The Group has operations in the UAE, Egypt, India, Türkiye, the Kingdom of Saudi Arabia, Singapore, the United Kingdom, Austria, Germany, Russia and Bahrain and representative offices in China and Indonesia with a total of 853 branches and 4,213 ATMs / SDMs. Emirates NBD is the leading financial services brand in the UAE with a Brand value of USD 3.89 billion.
Emirates NBD Group serves its customers (individuals, businesses, governments, and institutions) and helps them realise their financial objectives through a range of banking products and services including retail banking, corporate and institutional banking, Islamic banking, investment banking, private banking, asset management, global markets and treasury, and brokerage operations. The Group is a key participant in the global digital banking industry with 97% of all financial transactions and requests conducted outside of its branches. The Group also operates Liv, the lifestyle digital bank by Emirates NBD, with close to half a million users, it continues to be the fastest-growing bank in the region.
Emirates NBD contributes to the construction of a sustainable future as an active participant and supporter of the UAE’s main development and sustainability initiatives, including financial wellness and the inclusion of people of determination. Emirates NBD is committed to supporting the UAE’s Year of Sustainability as Principal Banking Partner of COP28 and an early supporter to the Dubai Can sustainability initiative, a city-wide initiative aimed to reduce use of single-use plastic bottled water.
