Job Description

The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We aim to bring discovery, inspiration, and joy back to shopping by making TikTok the commerce channel of choice for merchants, creators, and affiliates. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team, to build an e-commerce ecosystem that is innovative, secure and intuitive for our users and brands.

Responsibilities:

1. Lead user research for a global e-commerce business, with a focus on understanding user needs in Southeast Asia to support business growth and improve user experience;

2. Independently drive end-to-end user research projects, including problem scoping, research design, execution, and delivering actionable insights that inform business decisions;

3. Develop a strong business understanding and leverage research to identify growth opportunities and areas for experience optimisation;

4. Proactively monitor industry trends and market dynamics, and conduct deep-dive studies aligned with business priorities and user needs