We’re looking for an experienced UX Designer who is strong in discovery, behavior, and problem solving. You’ll join a small in-house UX team that owns the end-to-end experience across Basic-Fit. We’re working with a design system, so this role is less about crafting pixels from scratch and more about understanding real user problems and shaping effective solutions.
This Is What Your Role Looks Like
Your mission: Create a frictionless user experience for our members, offering them intuitive self-service journeys. You’ll identify high-friction moments across the member journey, dive deep into user behavior, identifying where, why and how people struggle, and turning those insights into measurable improvements.
You’ll work closely with product owners, developers, customer service, and data and business analysts to connect qualitative insights with hard signals like drop-offs, complaints, and support volume. From there, you’ll define problems sharply, validate assumptions early, ship pragmatic solutions using our design system and communicate process and results with relevant stakeholders.
Your Responsibilities
Lead the design process with a strong focus on the end-user aiming for a frictionless user experience.
Initiate discovery: user research, journey mapping, usability testing, and behavioral analysis.
Identify and prioritize friction points using both qualitative insight and quantitative data.
Translate messy problem spaces into clear problem statements and opportunity areas.
Design pragmatic solutions using the existing design system and patterns.
Create new design system components and maintain existing components.
Collaborate closely with designers, development, data, and customer support.
Validate solutions early and often, through experiments and testing.
Measure impact with clear outcomes (e.g. task success, reduced drop-offs, fewer support cases).
Contribute insights back into the broader UX team to raise overall UX maturity.
Who Are You?
3–6 years of UX experience in a product environment (in-house preferred over agency-only).
Strong discovery skills: research, synthesis, and problem framing.
Comfortable working with behavioral data and turning signals into insights.
Proven ability to simplify complex journeys and reduce user friction.
Pragmatic designer: outcome-driven, not attached to visual flourish.
Experience measuring UX impact with experiments or A/B testing.
Experience with creating and/or working with a design system.
Strong stakeholder skills; able to align business and engineering around user problems.
Autonomous and structured, but collaborative by default.
Clear communicator who can explain decisions in plain language.
Fluent in English; comfortable in an international environment.
Nice to haves: Experience working closely with customer support or service teams.
What We Offer You
At Basic-Fit, it’s not just about work, it’s about your growth. As a UX designer you’ll have the freedom to make an impact and develop yourself in a dynamic environment.
What you can expect from us:
Learning & Development Unlimited access to GoodHabitz and LinkedIn Learning.
Career Growth Plenty of opportunities for professional and personal development.
Work Culture: An informal, international, and down-to-earth environment. We value working together, so we work 4 days in the office, 1 day from home.
Innovation Your ideas contribute to strategic projects.
Perks & Benefits Travel allowance, bike plan, health insurance discounts, remote work allowance, and a pension plan (52% contribution by Basic-Fit).
Fitness Access to our gym at HQ.
About Basic-Fit
Basic-Fit is Europe’s largest low-cost, high-value fitness chain, with more than 4 million members across 1,600+ clubs. We are continuously growing and improving. If you’re looking for a place where you can make an impact while having fun at work, you’ve come to the right place!
What Makes Us Unique?
🎯 Apply Now!
Ready for your next adventure? Click the Apply button, and we’ll get in touch with you as soon as possible.
Questions? Feel free to contact Kerensa at kerensa.vanderlans@basic-fit.com.
Founded in 2013, Basic-Fit is proud to have more than 4.4+ million members in more than 1,600+ clubs across the Netherlands, Belgium, Luxembourg, France, Spain, and Germany. Thanks to our fast growth we can call ourselves Europe’s value-for-money fitness leader.
Our Mission & Values
We believe that everyone deserves to be fit and feel great. We are on a mission to make fitness accessible to everyone and get people to love their fitness habits. Our values - Be, Accessible, Smart, Inclusive, Committed form our name "Basic" and are the core ID of our company.
Our Approach
We offer low-cost, high-value fitness solutions to make working out a basic of life everywhere at any given time. By using state-of-the-art technology we constantly update our products and make them scalable, affordable, and personalised. We are committed to making people love their fitness habits to help them lead healthier lives.
Our Proposition
Our memberships give access to our clubs and our Basic-Fit app. The app offers hundreds of training programmes, podcasts, virtual group lessons, nutritional advice and recipes, a personal online coaching service, and other practical information. With this product range, we give our members the opportunity to exercise everywhere and reach their long-term goals.
Go For It!
Our headquarters is located in Hoofddorp, just outside of Amsterdam. We’re a fast-growing, tech-driven company with an international mindset, always looking for proactive and down-to-earth people who want to contribute to our mission.
