Job Description

We are seeking a hands-on Google Analytics Developer to join our client's AdTech squad. This individual will be responsible for implementing, maintaining, validating, and troubleshooting analytics and media-conversion tracking across digital properties.

The ideal candidate has strong Google Analytics and tag-management experience, along with direct experience implementing conversion tracking for Meta, X, TikTok, and other advertising platforms. Strong written English is essential because this person will communicate directly with advertising-platform vendors through email.

KEY RESPONSIBILITIES

• Implement, maintain, and enhance Google Analytics tracking across websites and digital experiences.
• Configure and manage events, conversions, parameters, audiences, and related measurement requirements.
• Implement and maintain media-conversion tags for Meta, X, TikTok, and other advertising platforms.
• Use Google Tag Manager to configure, test, publish, and troubleshoot analytics and advertising tags.
• Translate business and media-measurement requirements into technical tracking specifications.
• Develop and maintain digital data layers and event-tracking frameworks.
• Partner with media, marketing, analytics, engineering, QA, and AdTech teams.
• Validate that conversion events are firing correctly and that data is being received accurately by analytics and advertising platforms.
• Diagnose and resolve tracking discrepancies, duplicate events, missing conversions, attribution issues, and data-quality problems.
• Coordinate directly with advertising-platform vendors to investigate and resolve technical issues.
• Communicate implementation details, questions, findings, and next steps clearly through written English.
• Create and maintain tagging documentation, measurement plans, event taxonomies, and implementation guides.
• Support privacy-conscious tracking practices, consent-management requirements, and applicable data-governance standards.
• Monitor existing implementations and provide ongoing operational support.

Requirements

Required Qualifications

• Strong hands-on experience implementing Google Analytics, preferably GA4.
• Hands-on experience with Google Tag Manager.
• Direct experience implementing media-conversion tracking for Meta and other advertising platforms.
• Experience with conversion tagging for platforms such as X, TikTok, Google Ads, LinkedIn, Pinterest, or similar media channels.
• Strong understanding of events, conversions, parameters, attribution, data layers, and tag-management architecture.
• Working knowledge of JavaScript, HTML, and browser-development tools.
• Experience testing and debugging analytics and advertising tags.
• Ability to troubleshoot tracking discrepancies and data-quality issues across multiple platforms.
• Experience translating marketing and measurement requirements into technical implementations.
• Strong written English skills, including the ability to communicate directly and professionally with advertising vendors by email.
• Ability to collaborate with distributed technical, analytics, and media teams.
• Must be located in Latin America and able to provide appropriate overlap with U.S. business hours.

Preferred Qualifications

• Experience with Meta Pixel and Meta Conversions API.
• Experience with TikTok Pixel, Events API, and X Pixel implementation.
• Familiarity with server-side tagging or server-to-server conversion tracking.
• Experience with consent-management platforms and privacy-compliant measurement.
• Familiarity with Google Ads conversion tracking, Campaign Manager 360, or other Google Marketing Platform products.
• Experience working within an AdTech, media, advertising, or agency environment.
• Experience supporting enterprise websites, multiple brands, or multiple digital properties.
• Google Analytics or Google Marketing Platform certifications.
• Due to the critical nature and urgency of this hire, we are unable to accommodate extended notice periods, such as 30 days.
• If you are not immediately available or cannot start within a short timeframe, please let the recruiter know whether you would be able to engage on a part-time basis while completing your notice period. For example, you may be able to support 20 hours per week during morning hours until you are available to transition to full-time.
• Please be as specific as possible about your availability so we can determine whether an interim arrangement may be feasible.

Engagement Details

• Location: Latin America
• Work arrangement: 100% remote
• Schedule: Full-time, approximately 40 hours per week
• Engagement length: Long-term Opportunity