BAT

Trade Marketing Representative, non-mgmt.

BAT  •  Republic of Ghana (Onsite)  •  2 hours ago
Apply
AI can make mistakes so check important info. Chat history is never stored.

Job Description

BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.

To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!

ROLE POSITIONING AND OBJECTIVES

We build distinctive brands that excite our consumers and satisfy their needs in a highly complex and competitive retail environment. Our trade

marketing account representatives manage the tobacco business for a collection of accounts in a geographical area, implementing corporate plans,

negotiating strategies and meeting business objectives.

Join us and you’ll act as a strategic partner to retailers, giving them expert advice and knowledge on products, pricing and a variety of other areas.

Show us you’ve got what it takes to succeed, and you’ll find plenty of challenge, opportunity, and the support you need. As well as fantastic

benefits, we’ll invest in your learning and development and give you continuous feedback and coaching to help you meet your full potential.

WHAT WILL BE ACCOUNTABLE FOR

  • Own performance across your territory and maintain strong retailer relationships.
  • Plan visits, go to retailers, build strong business relationships, answer their questions, issues and concerns, and monitor contracts.
  • compliance.
  • Implement cycle and regional/district activities to achieve national, regional, and area level objectives.
  • Meet market demand for our products by maintaining inventory levels and hitting brand distribution targets.
  • Work on special projects with a team of trade marketing account representatives.

ESSENTIAL EXPERIENCE, SKILLS, AND KNOWLEDGE

  • You’ll be a graduate or equivalent in marketing, business, or a related field, with excellent sales, marketing and negotiation skills.
  • You also have a valid driver’s license.
  • With the drive to work independently and focus on results, you’ll be a strategic thinker with strong business acumen.
  • Most of all, you’ll be a proven leader with the ability to create close working relationships with a wide variety of trade partners.
  • Desirable Requirements:
  • You’ll be travelling extensively across your territory to meet a wide variety of trade partners, so you’ll need to be prepared to spend a lot of time on the road.

WE ARE BAT

At BAT we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation. See what is possible for you at BAT.

  • Global Top Employer with 53,000 BAT people across more than 180 markets
  • Brands sold in over 200 markets, made in 44 factories in 42 countries
  • Newly established Tech Hubs building world-class capabilities for innovation in 4 strategic locations
  • Diversity leader in the Financial Times and International Women’s Day Best Practice winner
  • Seal Award winner – one of 50 most sustainable companies

What we offer you?

  • We offer a market leading annual performance bonus (subject to eligibility)
  • Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
  • Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
  • You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
  • We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

WHY JOIN BAT?

We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.

Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.

We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).

Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.

If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.

BAT

About BAT

We are BAT, a leading global consumer goods company driven by a clear purpose: to create A Better Tomorrow™ by Building a Smokeless World.

Founded in 1902, we’ve grown into a truly international business, operating across six continents with a presence in over 180 markets. Our strategic ambition is to become a predominantly smokeless business by 2035**, helping adult smokers transition to scientifically substantiated, reduced-risk*† alternatives.

With a powerful portfolio of global brands, a future-focused strategy, and around 50,000 talented people worldwide, we are committed to accelerating Tobacco Harm Reduction and making cigarettes a thing of the past.

As a leading FTSE company, our operations span three key regions:

🌍 United States of America

🌍 Americas & Europe (AME)

🌍 Asia Pacific, Middle East & Africa (APMEA)

Together, we are building A Better Tomorrow™.

* Based on the weight of evidence and assuming a complete switch from cigarette smoking. These products are not risk free and are addictive.

**Please refer to the cautionary statement contained in the Annual Report and Form 20-F 2024 on p.447 for additional information regarding BAT’s future performance: https://www.bat.com/ar/2024/index.html

† Our Vapour product Vuse (including Alto, Solo, Ciro and Vibe), and certain products, including Velo, Grizzly, Kodiak, and Camel Snus, which are sold in the U.S., are subject to FDA regulation and no reduced-risk claims will be made as to these products without agency clearance.

Industry
Manufacturing & Production
Company Size
10,000+ employees
Headquarters
London, GB
Year Founded
1902
Website
bat.com
Social Media