Job Description

BAT is evolving at pace into a global multi-category business on a mission to decrease the health impact of our industry

To achieve our ambition, we are looking for colleagues who are ready to Be The Change. Come, join us on this journey!

Imperial Tobacco Canada — A member of the BRITISH AMERICAN TOBACCO GROUP has an exciting opportunity for a Trade Marketing Representative in Airdrie and the surrounding areas.

The role is responsible for delivering commercial and consumer performance within an assigned geographical area. This will be accomplished by building strong customer relationships with retailers & staff and leveraging both commercial insights and digital assets to meet consumer needs.

Your key responsibilities will include:

• Managing your territory to deliver volume and market share targets that contribute to achieving national, regional, and district-level objectives, through effective implementation of cycle activities for all of our product categories;
• Delivering an outstanding customer experience by leveraging digital tools and assets to maintain strong business relationships, train retailers and staff to effectively communicate our brands to consumers, respond to retailer and staff questions and concerns in a timely manner, monitor contract compliance, and deliver personalized customer and consumer insights to drive performance;
• Generating and maintaining market demand of our multi-category products by ensuring adequate inventory levels, attaining distribution targets, reducing OOS, merchandising effectively and ensuring a competitive price for the entire product and brand portfolios;
• Collaborating on special projects at the provincial and national levels with your team of Territory Managers;
• Driving performance in a highly regulated market.

What are we looking for?

Experience Required

• Around 3 years’ relevant work experience (ex: marketing focused role) in an FMCG or a global organization.
• Strong extra-curricular participation record (ex: case competitions, academic student groups, sports teams etc.)

Technical / Functional / Leadership Skills Required

• Aspire to an experience which offers daily opportunities to learn and grow.
• Excellent selling, communication, and negotiation skills.
• Strong business insights, strategic approach, and account management capabilities.
• Energetic, driven and autonomous.
• Facility with digital tools and ability to interpret commercial data, identify business opportunities, and put plans into action.
• Ability to focus on a long-term objective, while capitalizing on short-term opportunities.

Education / Qualifications / Certifications Required

• Bachelor's Degree in marketing, business, or a related field
• Hold a valid driver’s license in any one of Canada’s provinces or territories.
• Possess the current legal right to work in Canada.
• Bilingual (French and English) - Knowledge of English is required because the role deals with customers and suppliers elsewhere in Canada and around the world.

What we offer you?

• We offer a market leading annual performance bonus (subject to eligibility)
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives (subject to eligibility)
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

WHY JOIN BAT?

We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.

Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.

We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).

Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.

If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.

BAT évolue à un rythme soutenu pour devenir une entreprise mondiale multi-catégories dont la mission est de réduire l’impact de notre industrie sur la santé

Pour atteindre notre ambition, nous recherchons des collaborateurs prêts à vivre notre philosophie au quotidien. Faites partie de ce voyage ! 

Imperial Tobacco Canada — Un membre du BRITISH AMERICAN TOBACCO GROUP a une excellente opportunité pour un(e) Directeur/Directrice de Territoire - Ouest.

Le rôle est responsable de fournir des performances commerciales et consommatrices dans une zone géographique. Cet objectif sera atteint en établissant de solides relations avec les détaillants et le personnel, et en tirant parti à la fois de la perspicacité commerciale et des actifs numériques pour répondre aux besoins des consommateurs.

Vos zones de responsabilité sont:

• Gérer votre territoire pour atteindre des objectifs de volume et de part de marché qui contribuent à la réalisation des objectifs nationaux, régionaux et au niveau du district, grâce à la mise en œuvre efficace des activités de cycle pour toutes les catégories de produits;
• Offrir une expérience client exceptionnelle en tirant parti des outils et des actifs numériques pour maintenir des relations commerciales solides, former les détaillants et le personnel pour communiquer efficacement nos marques aux consommateurs, répondre en temps opportun aux questions et préoccupations des détaillants et du personnel, surveiller la conformité des contrats, et fournir une solution personnalisée en utilisant informations sur les clients et les consommateurs pour améliorer les performances;
• Générer et maintenir la demande du marché pour nos produits multi-catégories en assurant des niveaux d’inventaire adéquats, en atteignant les objectifs de distribution, en réduisant les OOS, en faisant du marchandisage efficacement et en garantissant un prix compétitif pour l’ensemble du portefeuille de produits et de marques;
• Collaborer à des projets spéciaux à l’échelle provinciale et nationale avec votre équipe de Directeurs de territoires.
• Optimiser la performance dans un marché très réglementé.

Ce quoi ce qu’on recherche ?

Expérience

• Une à trois années d’expérience pertinente (p. ex. : expérience préalable en marketing)
• Expérience préalable au sein d’une entreprise de biens de consommation ou entreprise globale.
• Solide participation aux activités parascolaires (p. ex. : concours, groupes d’étudiants, sports d’équipe, etc.)

Compétences techniques, fonctionnelles et de leader requises

• Aspirez à une expérience qui offre des opportunités quotidiennes d’apprendre et de grandir.
• Excellentes compétences en vente, en communication et en négociation.
• Solide sens des affaires, approche stratégique, capacités de gestion de compte.
• Dynamique, motivé et autonome.
• Facilité avec les outils numériques et capable d'interpréter les données commerciales, d'identifier les opportunités commerciales et de mettre les plans en action.
• Capacité à se concentrer sur un objectif à long terme, tout en capitalisant sur les opportunités à court terme.

Études, qualifications et attestations requises

• Baccalauréat en marketing, en affaires ou dans une discipline connexe.
• Titulaire d’un permis de conduire valide émis par un territoire ou une province du Canada.
• Être actuellement légalement autorisé à travailler au Canada.
• Bilinguisme (français et anglais) - La connaissance de l'anglais est requise parce que le rôle fait affaire avec des clients et fournisseurs ailleurs au Canada et dans le monde.

Ce quoi ce qu’on vous offre ?

• Nous offrons un bonus de performance annuel - leader sur le marché (sous réserve d'éligibilité) 
• Nos bénéfices sont adaptés au spécifique de chaque pays et comprend divers plans de santé, des initiatives pour l'équilibre travail-vie privée, une aide au transport et un plan de vacances flexible avec des journées incitatives supplémentaires. 
• Votre voyage avec nous n'est pas limité par des frontières organisationnelles ; il est propulsé par vos aspirations. Rejoignez-nous et faites partie d'un environnement qui prospère grâce à l'avancement interne, où votre progression de carrière n'est pas seulement une déclaration, c'est une réalité que nous souhaitons construire ensemble. Prenez l’opportunité et maîtrisez votre développement ; votre prochain chapitre commence ici. 
• Vous aurez accès à des plateformes d'apprentissage en ligne et à des programmes de perfectionnement professionnel pour développer vos compétences en leadership. 
• Nous donnons priorité à l'amélioration soutenue dans un environnement transformateur, afin d’être à l’aise avec les changements continus 

POURQUOI JOINDRE BAT ?

BAT est l’une des seules entreprises certifiées Global Top Employer par le Top Employers Institute – une prestigieuse reconnaissance pour offrir d’excellentes conditions de travail à nos employés. 

La collaboration, l'inclusion et le partenariat sont les fondations solides de tout ce que nous faisons chez BAT. Nous avons vraiment hâte de permettre à chaque individu de s'épanouir, quels que soient son sexe, son orientation sexuelle, son statut matrimonial ou civil, son changement de sexe, sa race, sa religion ou ses convictions, sa couleur, sa nationalité, son origine ethnique ou nationale, son handicap, son âge, ses compétences, son expérience, éducation, antécédents socio-économiques et professionnels, statut d’ancien combattant, perspectives et modes de pensée. Nous sommes conscients du fait que l’accueil de talent d'horizons différents c’est ce qui nous rend plus forts et mieux préparés pour atteindre nos objectifs commerciaux. 

On considère les interruptions de carrière des opportunités et non des obstacles. Grâce au programme Global Returners, on offre support pour les professionnels qui sont à la recherche de relancer leur carrière après une absence prolongée du marché d’emploi (par exemple, temps pour s'occuper de leur famille, congé parental, service national, congé sabbatique et/ou création de leur propre entreprise). 

Venez, apportez votre différence et découvrez les opportunités que vous pouvez avoir chez BAT.  Veuillez apprendre davantage sur notre culture et l’expérience de nos employées, qui nous a fait gagner des prix ici. 

Si vous avez besoin d'ajustements ou d'aménagements raisonnables qui contribuent à maximiser votre performance pendant le processus de recrutement, nous vous encourageons à nous en informer. On s’engage à vous soutenir, en faisant toutes les démarches nécessaires pour que vous puissiez démontrer votre potentiel. 

ENGLISH

BAT is evolving at pace into a global multi-category business on a mission to decrease the health impact of our industry

To achieve our ambition, we are looking for colleagues who are ready to Be The Change. Come, join us on this journey!

Imperial Tobacco Canada — A member of the BRITISH AMERICAN TOBACCO GROUP has an exciting opportunity for a Territory Manager – West.

The role is responsible for delivering commercial and consumer performance within an assigned geographical area. This will be accomplished by building strong customer relationships with retailers & staff and leveraging both commercial insights and digital assets to meet consumer needs.

Your key responsibilities will include:

• Managing your territory to deliver volume and market share targets that contribute to achieving national, regional, and district-level objectives, through effective implementation of cycle activities for all of our product categories;
• Delivering an outstanding customer experience by leveraging digital tools and assets to maintain strong business relationships, train retailers and staff to effectively communicate our brands to consumers, respond to retailer and staff questions and concerns in a timely manner, monitor contract compliance, and deliver personalized customer and consumer insights to drive performance;
• Generating and maintaining market demand of our multi-category products by ensuring adequate inventory levels, attaining distribution targets, reducing OOS, merchandising effectively and ensuring a competitive price for the entire product and brand portfolios;
• Collaborating on special projects at the provincial and national levels with your team of Territory Managers;
• Driving performance in a highly regulated market.

What are we looking for?

Experience Required

• 1 – 3 years’ relevant work experience (ex: marketing focused role)
• Previous experience in an FMCG or a global organization.
• Strong extra-curricular participation record (ex: case competitions, academic student groups, sports teams etc.)

Technical / Functional / Leadership Skills Required

• Aspire to an experience which offers daily opportunities to learn and grow.
• Excellent selling, communication, and negotiation skills.
• Strong business insights, strategic approach, and account management capabilities.
• Energetic, driven and autonomous.
• Facility with digital tools and ability to interpret commercial data, identify business opportunities, and put plans into action.
• Ability to focus on a long-term objective, while capitalizing on short-term opportunities.

Education / Qualifications / Certifications Required

• Bachelor's Degree in marketing, business, or a related field
• Hold a valid driver’s license in any one of Canada’s provinces or territories.
• Possess the current legal right to work in Canada.
• Bilingual (French and English) - Knowledge of English is required because the role deals with customers and suppliers elsewhere in Canada and around the world.

What we offer you?

• We offer a market leading annual performance bonus (subject to eligibility)
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives (subject to eligibility)
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

WHY JOIN BAT?

We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.

Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.

We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).

Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.

If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.