Abbott

Trade Marketing Manager - Nutrition

Abbott  •  Kingdom of Thailand (Onsite)  •  1 month ago
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Job Description

BACKGROUND

1. Abbott is the market leader for Adult Nutrition business in Thailand
2. Adult Nutrition Portfolio
a. Ensure: Complete and Balance Nutrition
b. Glucerna: Diabetic Nutrition
c. Nepro and Prosure: Therapeutic Nutrition

MAIN RESPONSIBILITIES

  • Develop trade marketing strategies and execution plans of GT channel to achieve value & volume sales, offtake, market share and profit objectives in line with the overall business priorities
  • Maximize Abbott Nutrition trade sales and margin revenue through the effective management and execution of trade marketing activities - ideation, planning and budgeting, execution and implementation of campaign activities, point of sales materials and promotions, including resource allocation with optimal management of resource mix
  • Coordinate with Sales, Marketing and other cross functional teams to create trade marketing campaigns including brand campaigns, loyalty programs, promotional activities that deliver customized value propositions
  • Drive brand awareness and profitability through the execution of distribution, merchandising, promotion and pricing strategies and visibilities at end-consumer levels
  • Lead execution and tracking process with cross functional team and external parties to deliver timely and quality report on reimbursement, execution and activity, distribution and visibility and other KPIs
  • Secure necessary approvals and ensure business compliances inline with the company policies/compliance requirements

QUALIFICATIONS

Education

Bachelor's degree

Experience/Background

Experience : Minimum 5 years of experienced in trade marketing in FMCG, with strong track record

The base pay for this position is

N/A

In specific locations, the pay range may vary from the range posted.

JOB FAMILY:

Product Management

DIVISION:

ANI International Nutrition

LOCATION:

Thailand > Bangkok : Q-House Lumpini Building

ADDITIONAL LOCATIONS:

WORK SHIFT:

Standard

TRAVEL:

Yes, 25 % of the Time

MEDICAL SURVEILLANCE:

Yes

SIGNIFICANT WORK ACTIVITIES:

Keyboard use (greater or equal to 50% of the workday)

Abbott

About Abbott

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritional and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries.

Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and www.facebook.com/AbbottCareers, on Instagram @AbbottGlobal, and on X @AbbottNews.

We invite you to explore opportunities at Abbott, to see if your talents and career aspirations may fit with our openings. An equal opportunity employer, Abbott welcomes and encourages diversity in our workforce.

Terms of Use: https://www.abbott.com/social-media-terms-of-use.htm

Industry
Healthcare & Social Services
Company Size
10,000+ employees
Headquarters
Abbott Park, Illinois
Year Founded
Unknown
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