Dentsply Sirona

Trade Marketing Lead

Dentsply Sirona  •  L'Hospitalet de Llobregat, ES (Onsite)  •  1 month ago
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Job Description

Requistion ID 83003

Dentsply Sirona is the world’s largest manufacturer of professional dental products and technologies, with over a century of innovation and service to the dental industry and patients worldwide. Dentsply Sirona develops, manufactures, and markets a comprehensive solutions offering including dental and oral health products as well as other consumable medical devices under a strong portfolio of world class brands.

Dentsply Sirona’s products provide innovative, high-quality, and effective solutions to advance patient care and deliver better and safer dental care. Dentsply Sirona’s headquarter is located in Charlotte, North Carolina. The company’s shares are listed in the United States on NASDAQ under the symbol XRAY. Visit www.dentsplysirona.com for more information about Dentsply Sirona and its products.

Trade Marketing Lead – Southern Europe

This role leads the Trade Marketing strategy for Southern Europe, with full end‑to‑end ownership from strategy definition to execution. The position has a direct impact on business results and is responsible for brand positioning, portfolio commercialization, and effective execution through distributors and agencies across Spain, Portugal, and Italy.

Responsibilities

  • Owns and executes the regional Trade Marketing plan, translating global strategy into actionable local initiatives.
  • Leads go‑to‑market activities to drive brand visibility, sell‑in and sell‑out across all key channels.
  • Manages and challenge distributors to ensure high‑quality, consistent execution in each market.
  • Leads agencies as an extension of the internal team, ensuring strategic alignment and delivery.
  • Drives trade activations (online & offline), including campaigns, launches, promotions, materials and channel visibility.
  • Defines and executes events and training initiatives with measurable business impact.
  • Owns the Trade Marketing budget, allocates resources strategically and ensures measurable ROI.
  • Defines KPIs, monitors performance, and makes data‑driven decisions to optimize results.

Requirements

  • 7–10 years of experience in Trade Marketing or B2B Marketing.
  • Proven experience managing distributors across multiple markets.
  • Hands‑on experience leading agencies (not only coordinating).
  • Strong execution mindset with demonstrated impact on business results.
  • Analytical, accountable, and comfortable managing multiple stakeholders.
  • Experience in dental, healthcare or pharma is a strong plus.
  • Spanish (fluent)
  • English (business fluent – mandatory)
  • Italian (highly valued)
  • Willingness to travel regularly.
  • Proven experience managing budgets and optimizing ROI.
  • #LI-MB2

Equal Opportunity Employer: Dentsply Sirona is an Equal Opportunity Employer. All qualified applicants will be considered without unlawful discrimination or regard for race, color, religion, sex, sexual orientation, sexual or gender identity, national or ethnic origin, age, marital status, disability, genetic factors, military and veteran status, or any other characteristics protected by applicable local law.

Eligibility: All successful applicants must be eligible to work in the country the position is based.

Assistance: If you need assistance with completing the online application due to a disability, please send an accommodation request to accommodationrequest@dentsplysirona.com

Agencies: Please note that Dentsply Sirona does not accept or respond to unsolicited requests or applications submitted by Recruitment Agencies/ Search Firms.

Notice on Fraudulent Job Offers: Unfortunately, we are aware of third parties that pretend to represent our company offering unauthorized employment opportunities. If you think a fraudulent source is offering you a job, please have a look at the following information: careers.dentsplysirona.com

Dentsply Sirona

About Dentsply Sirona

A Global Total Solutions Provider

Dentsply Sirona is the world’s largest manufacturer of professional dental products and technologies, empowering dental professionals to provide better, safer and faster dental care. Our products and solutions include leading positions and platforms across consumables, equipment, technology, and specialty products. Dentsply Sirona is one global team that brings out the best in our people, lives and breathes high performance and personal accountability, acts with uncompromising integrity, improves the practice of dentistry with an unrelenting commitment to our customers and demonstrates a passion for innovation that shapes the dental industry.

As The Dental Solutions Company™ Dentsply Sirona’s comprehensive solutions offering includes leading product brands across consumables, equipment, technology and specialty products. With the broadest clinical education platform and an unparalleled commitment to R&D in dentistry, our mission and vision guide us to continuously aim higher, support our customers and advance patient care around the world.

Dentsply Sirona’s Global Headquarters is located in Charlotte, North Carolina. Our shares are listed in the United States on NASDAQ under the symbol XRAY. We care about your privacy - you can view our Privacy Policy here: http://www.dentsplysirona.com/privacy.

Industry
Unknown
Company Size
10,000+ employees
Headquarters
Charlotte, North Carolina
Year Founded
1899
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