Active Brands AS

Trade Marketing – Dæhlie Sportswear

Active Brands AS  •  Oslo, NO (Onsite)  •  1 hour ago
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Job Description

Trade Marketing & Marketing Coordinator – Dæhlie Sportswear


About the Role
As Trade Marketing & Marketing Coordinator, you'll be an important part of the marketing team, working in close collaboration with the global marketing, e-commerce and sales teams at headquarters. You'll also work closely with strategic key accounts, both digitally and in person, across selected key markets.

As a small team, we're looking for someone who thrives on collaboration, enjoys problem-solving across functions, and is excited to grow with the company. If you like to challenge the status quo, find teamwork inspiring, love working across borders, and have a passion for sport, this is the right opportunity for you.

As Trade Marketing and marketing coordinator for Dæhlie Sportswear, you will be responsible for:

  • Supporting trade marketing activities across online marketplaces and in-store activations with our key accounts, ensuring they have the right assets and content to drive both brand awareness and sales

  • Planning and executing premium product presentations at the point of sale, in close collaboration with our creative and sales teams

  • Developing and owning account-specific go-to-market plans each season, tailored to the needs of each partner

  • Executing marketing campaigns in cooperation with accounts and partners, and measuring their impact against defined KPIs

  • Briefing and coordinating external marketing agencies (PR, marketing, e-commerce), as well as agents and distributors, on key projects and seasonal priorities

  • Applying consumer and market insights to ensure campaigns are consumer-centric and relevant to each market

  • Leading the planning and execution of trade shows, both global and regional, in close collaboration with the sales team

  • Planning and executing grassroots activations together with retail partners, aligned to the broader brand calendar

  • Ensuring all brand and product communication is written in a clear, consumer-centric voice that reflects the Dæhlie brand

To be successful in the role of Trade Marketing, we expect that you have the following:

  • 2+ years of experience in trade marketing, account marketing, or a similar customer-facing marketing role

  • A track record of developing go-to-market plans, point-of-sale activations, or retail/account campaigns with measurable commercial results

  • Comfortable working directly with key accounts and retail partners, both digitally and in person

  • Good digital and e-commerce knowledge

  • Experience working with consumer brands or in an agency environment where brand integrity and commercial success are both priorities

  • A strong knowledge of, or genuine interest in, the outdoor sports industry

  • A clear, confident communicator with strong interpersonal skills, comfortable giving concise feedback and direction to both internal and external stakeholders

  • A strong affinity for sport, preferably cross-country skiing or running

  • Fluent English; Norwegian is an advantage

What's in it for you?
This is more than a trade marketing and marketing coordinator role — it's an opportunity to help shape one of the most iconic Nordic sportswear brands and contribute to its continued global growth.

At Dæhlie Sportswear, you'll join a passionate, ambitious, and collaborative team where your ideas matter and where you'll have the opportunity to make a real impact from day one. Working closely with marketing, sales, e-commerce, retailers, agencies, and athletes, you'll gain broad exposure across the business and play a key role in bringing our brand to life across international markets.

You can look forward to:

  • A varied, hands-on role with significant responsibility and ownership

  • The opportunity to work with a globally recognised sportswear brand with strong growth ambitions

  • A dynamic environment where no two days are the same

  • Close collaboration with colleagues who share a passion for sport, performance, and innovation

  • The chance to work with leading retailers, partners, and key accounts across multiple markets

  • An active workplace culture where sport and outdoor activities are part of who we are

  • A vibrant social culture where we come together, both in and outside of work, celebrate successes and have fun on the way!

  • Competitive compensation, benefits, and employee discounts across our brands

Based at our Oslo headquarters, you'll be part of a company driven by a genuine passion for helping people perform and enjoy an active lifestyle. If you're looking for a role where you can grow professionally, contribute internationally, and combine your marketing expertise with a passion for sport, we'd love to hear from you!

Application deadline: August 4th

We look forward to hearing from you!

Active Brands AS

About Active Brands AS

Active Brands is a fast growing house of premium Sports Apparel and Equipment Brands. Through our brands, we inspire an active lifestyle in the outdoors for professional and everyday athletes. The brand portfolio consists currently of Kari Traa, Dæhlie, Sweet Protection, Johaug, Bula, Åsnes and Vossatassar.

Founded in 2009, Active Brands has evolved from a Norwegian brand incubation platform to a global brand accelerator with a strong international footprint.

Our Headquarters are located in Oslo with satellite offices in Denver, Shanghai, Gothenburg, Helsinki, Copenhagen, Voss & Trysil. The main shareholder is the Nordic private equity investment company FSN Capital. www.karitraa.com www.sweetprotection.com www.dahlie.com www.johaug.com www.asnes.com www.bula.com www.vossatassar.com

Industry
Manufacturing & Production
Company Size
51-200 employees
Headquarters
OSLO, NO
Year Founded
2009
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