Flora Food Group

Trade Category Manager – Fixed Term Contract

Flora Food Group  •  Karachi, PK (Onsite)  •  50 minutes ago
Apply
AI can make mistakes so check important info. Chat history is never stored.

Job Description

Trade Category Manager – (Fixed Term Contract)

About the Role

As Trade Category Manager (TCM), you’ll lead the strategic development and execution of trade marketing plans across Pakistan. You’ll be the vital link between marketing strategy and sales execution—driving category growth, enhancing in-store visibility, and optimizing trade promotions. This role requires someone who demonstrates a strong understanding of shopper behavior, retail dynamics, and cross-functional collaboration with Sales, Marketing, and Supply Chain teams.

Please note this role is only available as a fixed- term contract

So, what does it take to be successful in this role?

  • Category Strategy & Execution: Develop and implement growth strategies aligned with brand and channel objectives.
  • Trade Marketing & Visibility: Lead POS material development and manage trade activations and visibility campaigns.
  • Promotional Planning & ROI: Design and evaluate trade promotions to maximize sales uplift and ROI.
  • Cross-Functional Collaboration: Work closely with Sales, Marketing, Supply Chain, and Finance to ensure seamless execution.
  • Reporting & Analysis: Track performance, maintain dashboards, and present data-driven insights to senior management.

Experience, Qualifications & Skills

  • Bachelor’s degree in business, Marketing, or related field (Master’s is a plus)
  • Strong experience in Modern Trade sales, key account management, or business development in FMCG, with the relevant deep understanding of retail dynamics and distribution networks
  • Proven leadership and team management skills
  • Strategic thinker with strong analytical capabilities, proficient in Microsoft Office and relevant data analysis tools
  • Excellent negotiation, communication, and interpersonal skills
  • Resilient and adaptable in a fast-paced environment

What’s next?

If this position sounds exciting to you, please submit your application now! We prefer to receive your application before 22nd July 2026

Please note this role is only available on a fixed- term contract.

We understand your resume might not be up to date and recommend that you apply with what you have or your LinkedIn Profile. Flora Food Group is dedicated to building an inclusive and diverse workplace, we understand that you might not meet all the requirements stated in the description, but we encourage you to apply anyway. You might be the right candidate for this role or other roles. 

Flora Food Group is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. We ensure job advertisements are free from unintentional bias.

No personal characteristics should be a barrier to joining Flora Food Group. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics.

Flora Food Group

About Flora Food Group

The driving force behind our success are the circa 4,700 Flora Foodies who live our purpose every day and are engaged in our mission, delivering through our values of Performance, Care and Passion. Results Matter. With an ‘Always Day 1 mindset’. Always one step ahead, driven by data, with a finger on the pulse – our customers and consumers are at the heart. We identify the sweet spot; we relish challenge; we own it. We're agile decision-makers, with the courage to pivot, we sometimes fail fast - but learn even faster. Kindness wins. With a long-term focus on building a sustainable future, Flora Foodies show the 'Courage to Care' for each other, our communities, and the next generation. We believe in doing the right thing and 'Come As You Are' is not just a saying; it's an invitation to be authentic and bring your whole, true self to work. Difference brings angles and ideas to the party – we want you to be you. Passion fuels our Next Generation of the Food journey. Full of energy and possibility, Flora Foodies constantly raise the bar, driving the Flora Food Group and one another forwards. We're a team of food lovers and enthusiasts – our sum is truly greater than our parts, and we absolutely love what we do.

Industry
Manufacturing & Production
Company Size
1,001-5,000 employees
Headquarters
Amsterdam, NL
Year Founded
2018
Social Media