Peace Corps

Tourism Marketing Specialist

Peace Corps  •  Republic of Moldova (Onsite)  •  2 months ago
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Job Description

Post

Moldova

Partner Organization Name

National Tourism Office Moldova

Required Skills

Competitive candidates will have one or more of the following criteria:
• Bachelor of Arts in Business, Marketing, or Hospitality and Tourism
OR
• 3 years experience working in tourism marketing, and/or hospitality planning and project implementation
OR
• Experience conducting training/workshops or developing training materials for community based tourism promotion
OR
• Digital marketing skills, and community based tourism promotion

Desired Skills

All candidates who meet the required skills are encouraged to apply. Additional skills that may make you a more competitive candidate include:
All candidates who meet the required skills are encouraged to apply. Additional skills that may make you a more competitive candidate include:
Proven experience in developing and implementing marketing strategies for tourism destinations or hospitality businesses.
Strong digital marketing skills, including social media management, content marketing, email marketing, search engine optimization, online campaign management, and analytics tools.
Ability to develop branding and storytelling strategies for destinations or products.

Living Conditions

Volunteers live primarily in independent apartments but may live with a host family if indicated and discussed ahead of time. Housing is located near the work site, but Volunteers should be aware that rush-hour commutes can take up to an hour.

Language Requirement

None

Primary Sector

Community Economic Development

Accepts Couples

Yes

Country

Moldova

Assignment Length (months)

9

Accepting Applications?

Yes

Program

PCR

Featured Job

No

Posted on LinkedIn

Yes

Activities

Conduct a marketing needs assessment and analyze current promotional activities.
Develop a comprehensive marketing and communication strategy.
Create or improve digital marketing campaigns, including social media, website content, and newsletters.
Develop branding and storytelling guidelines for tourist destinations in Moldova.
Organize and deliver training workshops for local tourism stakeholders.
Establish monitoring and evaluation tools to track marketing performance.
Provide recommendations for partnerships and international promotion opportunities
You may also work on additional projects that meet community interests and priorities, such as an English club.

Training

After a two-week orientation, you will move to the capital city where you will collaborate with the National Tourism Moldova office. You will work with the partner to assess their needs and develop a work plan in line with their established goals.
Peace Corps/Moldova will equip you with basic Romanian language skills and you may work with a local tutor who can continue building language skills to help you connect with the community.

Job Highlights

Apply your marketing expertise to tell Moldova’s story and attract tourists to the “hidden gem” of Europe.
Learn basic Romanian phrases and practice communicating with colleagues and community members.
Gain a deeper understanding of Moldova’s rich culture in person.

Couple Types

Only heterosexual couples can be accepted for this program.

Couple Sector Combinations

Each person must apply separately and must qualify for a position in either the same or a different sector than their partner.

Couple Training Conditions

Couples will live together during training but may separate occasionally for field-based activities.

Couple Living Conditions

Cohabitating couples are highly encouraged to present themselves as married throughout service due to cultural expectations.

Peace Corps

About Peace Corps

As the preeminent international service organization of the United States, the Peace Corps sends Americans with a passion for service abroad to work with communities and create lasting change. Volunteers develop sustainable solutions to address challenges in Education, Health, Economic Development, Agriculture, Environment and Youth Development. Through their Peace Corps experiences, Volunteers gain a unique cultural understanding and a lifelong commitment to service that positions them to succeed in today's global economy. Since President John F. Kennedy established the Peace Corps in 1961, more than 240,000 Americans of all ages have served in 142 countries worldwide.

Industry
Government & Public Safety
Company Size
5,001-10,000 employees
Headquarters
Washington, District of Columbia
Year Founded
1961
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