Job Description
The E-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated.
With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better E-commerce experience to our users. We are looking for passionate and talented people to join our operations team. Together we can build an E-commerce ecosystem that is innovative, secure and intuitive for our users.
We are seeking a high-performance-driven and execution-focused BD Leader to build, lead, and scale a fast-paced, output-oriented remote business development team. The core mandate is to drive disciplined, process-oriented seller acquisition using inbound leads, from initial outreach to onboarding and activation, while ensuring seamless platform setup for sellers. This is a hands-on leadership role with full accountability for ambitious growth targets, strict performance management, and rapid operational scaling.
The role requires exceptional remote team leadership skills to maintain team morale, sustain business momentum, identify performance gaps, and implement data-backed optimization solutions. The ideal candidate will blend strategic thinking, operational rigor, and people management expertise to deliver consistent revenue growth in a distributed work environment.
Key Responsibilities
1. Remote Team Leadership & Morale Management
- Build and recruit a remote BD team of 20-25 executives, defining clear role expectations, hiring criteria, and onboarding protocols tailored to remote work.
- Establish a high-performance remote operating model to foster accountability, pace, and measurable output, including daily performance tracking and fast corrective actions.
- Mentor and coach team members on BD best practices, inbound lead conversion strategies, and platform setup workflows; provide 1:1 feedback to support professional growth.
- Foster a culture of transparency and teamwork in a remote setting, ensuring team members feel connected, supported, and aligned with organizational goals.
2. Disciplined Inbound Lead BD Process Management
- Design, implement, and enforce a standardized, repeatable BD process for inbound leads, covering outreach qualification → pitch customization → negotiation → client onboarding.
- Develop playbooks, scripts, and templates for each stage of the process to ensure consistency; update materials regularly based on market feedback and performance data.
- Oversee end-to-end lead management, ensuring leads are prioritized, assigned, and followed up on within defined SLAs to maximize conversion rates.
3. Performance Tracking, Gap Identification & Optimization
- Establish a data-driven performance tracking for the remote team, defining core KPIs: inbound lead conversion rate, pitch-to-close ratio, onboarding cycle time, sellable sellers and viral products etc.
- Conduct regular performance reviews (weekly/monthly/quarterly) to identify gaps and root causes.
- Develop and execute targeted optimization solutions—such as process tweaks, skill-building workshops, or tool integrations—to address performance gaps and drive continuous improvement.
- Prepare detailed performance reports for senior leadership, highlighting target progress, team efficiency, and optimization initiatives.
