Job Description

- Creator Management:

- Source, recruit, and manage creators in the fashion category across platforms

- Build strong relationships with creators and brand to support long-term collaboration

- Match creators with suitable product categories and campaigns based on performance, audience, and content style

- Grow creator's community and identify creator community's brand persona.

- Actively work and collaborate together with the cross-functional stakeholders to achieve greater impact on the platform.

- Plan strategically and analyze deeper partnership models beneficial for creators and platform

- Maintain and cultivate the growth of TikTok creator towards performance goals, continues improvement of content for both live streaming and short video, maximizing the business as well as monetization growth.

- Campaign Execution & Market Insight:

- Collaborate with cross functional team teams (marketing, category, and performance) to brief creators and execute high-impact campaigns.

- Monitor and analyze creator performance metrics (CTR, GMV, ROAS, engagement,Join rate) to optimize campaigns

- Role out Genre campaign from end to end. Including timeline management and task allocation.

- Ensure content aligns with campaign objectives, brand tone, and platform best practices

- Guide creators on storytelling, formats, hooks, and trends specific to Gadget & Technology audiences

- Provide insights and recommendations to improve creator strategies and product-market fit.