Job Description

Corporate Social Responsibility (CSR) in e-commerce focuses on driving sustainable growth by promoting ethical business practices, supporting communities, and reducing environmental impact through digital platforms.

In this role, you will lead the development and execution of high-impact initiatives at the intersection of social impact, government relations, and business growth. This role will play a critical part in driving strategic collaborations with government stakeholders, industry partners, and ecosystem players to support VN sellers and enable cross-border e-commerce expansion.

Responsibilities:

Strategy & Program Leadership

- Lead end-to-end design and execution of CSR and strategic initiatives (e.g., seller enablement, cross-border e-commerce programs)

- Align initiatives with national priorities (e.g., export growth, economic development) and business objectives

Government & Stakeholder Engagement

- Build and manage relationships with key government stakeholders (e.g., ministries, departments, VN authorities)

- Drive strategic alignment and co-develop partnership frameworks (e.g., MOUs, joint programs, national-level initiatives)

Partnership Development

- Establish and scale partnerships with ecosystem players (media, associations, brands, platforms)

- Leverage partnerships to unlock seller acquisition, supply growth, and market expansion opportunities

Program Execution & Operations

- Oversee implementation of initiatives, including workshops, campaigns, and large-scale events

- Ensure strong governance, cross-functional alignment, and delivery excellence

Seller & Market Development

- Support onboarding and enablement of VN sellers, with a focus on SMEs and high-potential categories

- Drive initiatives to scale Vietnamese brands in both domestic and international markets

Communication & Impact Building

- Shape strategic narratives and communication angles to strengthen brand trust with government and public stakeholders

- Deliver measurable impact and visibility through CSR and partnership programs