TikTok

TikTok Shop by Tokopedia - Global Regional Key Account Manager (GRKA), FMCG - Indonesia

TikTok  •  Jakarta, ID (Onsite)  •  4 months ago
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Job Description

About the Team:

In this role, you will be responsible for developing and scaling the GRKA FMCG category by building a high-performing team, identifying key sub-categories, and driving growth through merchant acquisition, incubation, and performance management. You will work cross-functionally to define and execute a competitive category strategy that drives sales, enhances customer experience, and strengthens market positioning.

Responsibilities:

1. Category Strategy & Growth

- Develop and execute the go-to-market strategy for the FMCG (Beauty) category, ensuring alignment with business goals and market trends.

- Identify high-potential brands, sellers, and product segments, and establish acquisition plans to onboard them effectively.

- Monitor and optimize category performance, ensuring growth in GMV, revenue, and market share.

2. Seller Relationship Management

- Build and manage a pipeline of strategic sellers and brands, negotiating partnerships to enhance assortment and pricing competitiveness.

- Conduct regular business reviews with key sellers to identify growth opportunities and resolve challenges.

- Drive assortment expansion by identifying gaps in product offerings and securing relevant partnerships.

3. Innovation & Competitive Advantage

- Identify and implement strategic initiatives to enhance category competitiveness, such as exclusive brand partnerships, product bundling, and promotional mechanics.

- Stay ahead of industry trends, competitor strategies, and consumer insights to maintain category leadership.

- Continuously optimize seller engagement and operational efficiency to improve overall category health.
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About TikTok

Inspire Creativity and Bring Joy

Industry
Arts & Entertainment
Company Size
10,000+ employees
Headquarters
Los Angeles, California
Year Founded
Unknown
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