Job Description

About The Team

The campaign strategist team aims to drive consumer traffic into our platform with an aim to convert them via planning and executing the different levels of our annual campaign calendar for the marketplace, specific categories or brands.

Responsibilities:

- Dissemble campaign goals and transform analysis into tangible executable plans;

- Perform budget analysis and be the key person to share reliable campaign insights to the operation team;

- Build and monitor the campaign performance, and work closely with the central campaign team to optimize the campaign operations;

- Monitor the campaign performance; discover high-potential campaign strategy that impactful to merchants and overall performance; while being alert with risks;

- Help business growth through product/budget optimization, understand e-Commerce or live broadcast field is a plus;

- Create, Implement and manage strategic campaign offering, especially for high-value merchants.