Roles & responsibilities
This role requires a strong blend of strategic thinking, hands-on execution, performance marketing expertise, team management and stakeholder management.
Strategy & Planning
•Develop and execute integrated digital marketing strategies aligned with business and revenue objectives•Own the digital marketing roadmap across paid, owned, and earned channels•Translate business priorities into data-driven digital campaigns and initiatives
Campaign & Channel Management
•Plan, launch, and manage multi-channel digital campaigns (paid media, email, SEO, social, content syndication)•Oversee campaign execution end-to-end: briefing, build, launch, optimization, and reporting
Performance & Optimisation
•Track and optimise campaign performance against KPIs including traffic, engagement, conversion, CPL, and ROI•Use analytics tools to derive insights and recommend continuous improvements•A/B test creatives, messaging, landing pages, and journeys to drive performance uplift
Content & Customer Journey
•Optimise digital customer journeys and lead nurturing flows•Contribute to content calendars and digital asset planning
Stakeholder & Team Collaboration
•Partner with sales, CRM, marketing operations, and regional teams to align on objectives and execution•Present clear performance updates and insights to senior stakeholders•Lead, train and coach team members and supervise on day-to-day activities
This role is for you if you have the below
Educational qualifications
MBA in Marketing or similar area of study.
Work experience
The candidate must have to 6-8 years of relevant experience, with
minimum 3 years of team management experience.
Essential Skills Required
Key skill and competencies
—Strong understanding of digital marketing channels and platforms—Data-driven mindset with experience interpreting performance metrics—Excellent project management and prioritization skills—Ability to work cross-functionally and manage multiple stakeholders—Strong communication and presentation skills—Hands-on, proactive, and outcome-focused approach
Technical skills
—Marketing automation and CRM tools (e.g., HubSpot, Marketo, Salesforce, Pardot)—Web analytics tools (Google Analytics, Adobe Analytics)—SEO tools and CMS platforms—Email marketing and lead nurturing frameworks
Behavioral / team skills
—Bachelor’s degree in Marketing, Business, Communications, or a related field—Minimum of 3 years of team management experience—6–8 years of experience in digital marketing or performance marketing roles—Proven experience managing end-to-end digital campaigns at scale—Experience working in B2B, professional services, or complex stakeholder environments is a plus
Roles & responsibilities
This role requires a strong blend of strategic thinking, hands-on execution, performance marketing expertise, team management and stakeholder management.
Strategy & Planning
•Develop and execute integrated digital marketing strategies aligned with business and revenue objectives•Own the digital marketing roadmap across paid, owned, and earned channels•Translate business priorities into data-driven digital campaigns and initiatives
Campaign & Channel Management
•Plan, launch, and manage multi-channel digital campaigns (paid media, email, SEO, social, content syndication)•Oversee campaign execution end-to-end: briefing, build, launch, optimization, and reporting
Performance & Optimisation
•Track and optimise campaign performance against KPIs including traffic, engagement, conversion, CPL, and ROI•Use analytics tools to derive insights and recommend continuous improvements•A/B test creatives, messaging, landing pages, and journeys to drive performance uplift
Content & Customer Journey
•Optimise digital customer journeys and lead nurturing flows•Contribute to content calendars and digital asset planning
Stakeholder & Team Collaboration
•Partner with sales, CRM, marketing operations, and regional teams to align on objectives and execution•Present clear performance updates and insights to senior stakeholders•Lead, train and coach team members and supervise on day-to-day activities
This role is for you if you have the below
Educational qualifications
MBA in Marketing or similar area of study.
Work experience
The candidate must have to 6-8 years of relevant experience, with
minimum 3 years of team management experience.
Essential Skills Required
Key skill and competencies
—Strong understanding of digital marketing channels and platforms—Data-driven mindset with experience interpreting performance metrics—Excellent project management and prioritization skills—Ability to work cross-functionally and manage multiple stakeholders—Strong communication and presentation skills—Hands-on, proactive, and outcome-focused approach
Technical skills
—Marketing automation and CRM tools (e.g., HubSpot, Marketo, Salesforce, Pardot)—Web analytics tools (Google Analytics, Adobe Analytics)—SEO tools and CMS platforms—Email marketing and lead nurturing frameworks
Behavioral / team skills
—Bachelor’s degree in Marketing, Business, Communications, or a related field—Minimum of 3 years of team management experience—6–8 years of experience in digital marketing or performance marketing roles—Proven experience managing end-to-end digital campaigns at scale—Experience working in B2B, professional services, or complex stakeholder environments is a plus
Roles & responsibilities
This role requires a strong blend of strategic thinking, hands-on execution, performance marketing expertise, team management and stakeholder management.
Strategy & Planning
•Develop and execute integrated digital marketing strategies aligned with business and revenue objectives•Own the digital marketing roadmap across paid, owned, and earned channels•Translate business priorities into data-driven digital campaigns and initiatives
Campaign & Channel Management
•Plan, launch, and manage multi-channel digital campaigns (paid media, email, SEO, social, content syndication)•Oversee campaign execution end-to-end: briefing, build, launch, optimization, and reporting
Performance & Optimisation
•Track and optimise campaign performance against KPIs including traffic, engagement, conversion, CPL, and ROI•Use analytics tools to derive insights and recommend continuous improvements•A/B test creatives, messaging, landing pages, and journeys to drive performance uplift
Content & Customer Journey
•Optimise digital customer journeys and lead nurturing flows•Contribute to content calendars and digital asset planning
Stakeholder & Team Collaboration
•Partner with sales, CRM, marketing operations, and regional teams to align on objectives and execution•Present clear performance updates and insights to senior stakeholders•Lead, train and coach team members and supervise on day-to-day activities
This role is for you if you have the below
Educational qualifications
MBA in Marketing or similar area of study.
Work experience
The candidate must have to 6-8 years of relevant experience, with
minimum 3 years of team management experience.
Essential Skills Required
Key skill and competencies
—Strong understanding of digital marketing channels and platforms—Data-driven mindset with experience interpreting performance metrics—Excellent project management and prioritization skills—Ability to work cross-functionally and manage multiple stakeholders—Strong communication and presentation skills—Hands-on, proactive, and outcome-focused approach
Technical skills
—Marketing automation and CRM tools (e.g., HubSpot, Marketo, Salesforce, Pardot)—Web analytics tools (Google Analytics, Adobe Analytics)—SEO tools and CMS platforms—Email marketing and lead nurturing frameworks
Behavioral / team skills
—Bachelor’s degree in Marketing, Business, Communications, or a related field—Minimum of 3 years of team management experience—6–8 years of experience in digital marketing or performance marketing roles—Proven experience managing end-to-end digital campaigns at scale—Experience working in B2B, professional services, or complex stakeholder environments is a plus
KPMG – це міжнародна мережа фірм, що надають аудиторські, податкові та консультаційні послуги. В офісах KPMG у 143 країнах світу працюють понад 273,000 співробітників (FY23). Кожна фірма KPMG є незалежною юридичною особою і представляє себе як таку.
KPMG працює в Україні з 1992 року. KPMG в Україні надає аудиторські, податкові, бухгалтерські та консультаційні послуги для місцевих і міжнародних компаній. Нашою метою завжди було використання глобального інтелектуального потенціалу фірми в поєднанні з практичним досвідом наших українських професіоналів, щоб допомогти провідним компаніям досягти своїх цілей.
Офіси компанії знаходяться у Києві та Львові.
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KPMG is a global network of professional services firms providing audit, tax and advisory services. We operate in 143 countries and territories, and in FY23, collectively employed more than 273,000 people working in member firms around the world.
KPMG in Ukraine provides audit, tax, accounting and advisory services to local and international businesses. KPMG has been working in Ukraine since 1992, and our goal has always been to use the firm's global intellectual potential, combined with the practical experience of our Ukrainian professionals, to help leading companies to achieve their goals.
In Ukraine KPMG has its offices in Kyiv and Lviv.
