Job Description

About the Role We’re looking for a Marketing Content Specialist/Strategist/Writer who can own the end-to-end content motion for our Data, Analytics, and AI service lines. This is not just a writing role. You’ll shape narratives, build demand, support lead generation, and influence pipeline—working closely with sales, practice leaders, and marketing. If you can turn complex Data & AI capabilities into clear, compelling, conversion-focused stories, this role is for you. ________________________________________ What You’ll Do 1. Content Strategy & Positioning • Own the content strategy for Data, Analytics, and AI service lines • Translate technical offerings (AI, GenAI, Data Platforms, Analytics, Modernization, etc.) into business-value narratives • Define themes, messaging frameworks, campaign storylines, and content pillars • Partner with practice leaders, sales, and GTM teams to align content with revenue priorities 2. Content Creation (Hands-on Writing) You’ll create and/or oversee: • Website pages (service pages, solution pages, industry pages) • Blogs, POVs, whitepapers, and case studies • Sales enablement assets (pitch decks, one-pagers, battlecards, solution briefs) • Campaign content (email sequences, landing pages, LinkedIn posts, ads, banners) • Event content (booth messaging, event pages, follow-up campaigns, speaker abstracts) You should be comfortable writing both: • Thought leadership (strategy, trends, POVs) • Demand content (conversion-focused, lead-gen, pipeline-driven) ________________________________________