Job Description

DUTIES & RESPONSIBILITIES

• Responsible for driving Community Banking Unit segments performance (Schools and Religious Bodies) to ensure that products targets are met.
• Research competition product offerings and make appropriate recommendations for
• improvements to ensure that the CBU segments Asset product offerings maintain their competitive advantage.
• Identify market opportunities and launch additional Retail Asset Products.
• Generate ideas for the development of new retail asset products / improvement of existing products
• Work with the BUs for liability generation for the managed segments
• Contribute to strategies for the creation of Retail Asset Loans to grow the bank’s total Retail Business Portfolio
• Contribute to strategies to increase CBU segments relationships in the Bank and generate Revenue.
• Ensure that assigned retail asset (new & existing) meets and conforms with regulatory requirements.
• Work closely with M&CC, Retail & Commercial SBU’s and other stakeholders to ensure that the managed CBU segment products are highly visible in the market.
• Develop & implement strategies for the effective monitoring/tracking of managed CBU Asset Products.
• Develop & implement strategies that will ensure that all Retail LAD is of good quality.
• Intelligence/Information gathering on product(s) being managed.
• Attend and make presentations at various SBUs monthly/quarterly performance review sessions.
• Attend joint marketing calls/Market storms with relevant BUs to provide adequate product and marketing support.
• Develop promotional materials for assigned products and events to support the marketing of products by the customer facing SBUs.
• Develop and send out regular product tips/flyers on assigned products to improve product knowledge and aid overall product performance.
• Work with RMs/BMs to ensure effective and coordinated sales of assigned CBU segment products bank wide.
• Ensure that the NPLs (if any) of the assigned CBU asset products are within tolerance level (currently 5% of the total products portfolio).
• Ensure the profitability of assigned CBU product segments.
• Implement strategies to maintain the bank’s leadership position/market share in cheap current account deposits.
• Hold customer engagement for the CBU segments when required.
• Carry out periodic (monthly, quarterly & annual) product reviews to tracks assigned products performance across the SBUs in the bank and across the industry
• Attend User’s Acceptance Test (UAT) sessions and ensure that test results conforms with approved products terms and conditions.
• Ensure that assigned new products are launched within approved time frame
• Manage assigned CBU asset & liability products life cycle, from inception to launch, to evaluation/refinement and make necessary recommendations
• Conduct product/Financial planning knowledge training for the bank’s workforce/ customers.
• Carry out other responsibilities as assigned by the Head of Community Banking Unit.
• Prepare proposals and presentation slides for the BUs to engage CBU customer segments
• Prepare and forwards prospects list as marketing Leads to BUs for their use
• Prepare and review product papers.

JOB REQUIREMENTS

Education

Minimum Education: First Degree.

Higher degrees /MBA/professional certifications compulsory

Experience

Minimum Experience - 3 years of general banking experience.

KEY COMPETENCY REQUIREMENTS

Knowledge

• Knowledge of competitor products and their application
• Banking structure, policies and procedures.
• Core Business Processes
• Data Gathering and Analysis
• Regulatory Compliance
• Banking Operations
• Extensive knowledge of First Bank’s services/products
• Relationship management
• Knowledge of Bank’s Loan originating & management application system.

Skill/Competencies

• Credit Assessment and Structuring
• Marketing/ Sales
• Business/Product Development
• Customer Relationship Management
• Financial Analysis
• Data Gathering and Analysis

NOTE: Only shortlisted applicants will be contacted.