Optasia

SVP Commercial & Regional Director, East Africa, Fintech

Optasia  •  Nairobi, KE (Onsite)  •  1 hour ago
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Job Description

Optasia is a fully enabled B2B2X financial technology platform covering scoring, financial decisioning, disbursement and collection. We are committed to enabling financial inclusion for all. We are changing the world our way

We are seeking a visionary and results-driven leader to serve as Commercial Director & General Manager (GM) for the regional office. This role combines strategic commercial leadership with full accountability for regional operations, financial performance, and people management. You will oversee the strategic direction, revenue growth, and management of customer relationships, while also ensuring the operational excellence and sustainability of the regional business.

The ideal candidate will have a strong background in customer relationship management, a deep understanding of the Telecoms and Mobile Financial Services industries, and a proven track record of building and leading high-performing teams. This role requires a strategic thinker with exceptional leadership skills, a customer focused mindset, and the ability to drive growth through innovation, operational excellence, and long-term partnerships.

What You Will Do:

Strategy & Leadership

  • Define and execute the overall commercial strategy of your assigned customer portfolio and region.
  • Serve as the General Manager (GM) of the regional office, ensuring alignment of commercial, operational, and financial goals with Optasia’s global strategy.
  • Oversee all aspects of regional performance, including revenue generation, cost optimization, compliance, and operational delivery.
  • Ensure accurate forecasting, financial projections, and management of the annual budget cycle for both your customer portfolio and regional operations.
  • Identify and prioritize key growth opportunities, driving adoption of Optasia’s products and services across existing and new markets.
  • Lead, coach, and develop a high-performing team of regional and account managers, fostering a culture of accountability, innovation, and excellence.
  • Promote cross-functional collaboration with Product, Operations, Finance, and Technology teams to deliver seamless customer experiences.

Customer Relationship Development

  • Build and maintain strong relationships with senior executives and key stakeholders across your customer portfolio and region.
  • Drive upselling and cross-selling initiatives, expanding the adoption of Optasia’s full suite of products and services.
  • Negotiate high-value contracts, partnerships, and strategic alliances to drive revenue growth and market expansion.
  • Represent the company at industry events, conferences, and customer engagements to enhance brand visibility and strengthen relationships.

Revenue Growth & Market Development

  • Oversee the development and implementation of strategic account and regional growth plans, identifying new business opportunities and emerging market needs.
  • Ensure alignment between commercial targets and operational execution, delivering on both top-line and bottom-line objectives.
  • Partner with internal stakeholders to introduce new products and valueadded solutions to existing clients, increasing wallet share and customer retention.
  • Monitor market trends, competitor activities, and regulatory changes to anticipate opportunities and risks.
  • Regional Office Management (GM Responsibilities)
  • Lead the day-to-day operations of the regional office, ensuring compliance with corporate policies, financial discipline, and operational efficiency.
  • Act as the senior company representative in the region, maintaining productive relationships with regulators, partners, and key business institutions.
  • Oversee talent development, employee engagement, and organizational culture at the regional level.
  • Ensure strong governance, risk management, and reporting frameworks are in place.
  • Champion Optasia’s values, culture, and strategic direction within the region.
  • Performance Management
  • Establish and track key performance indicators (KPIs) for both commercial and operational areas.
  • Analyze data and insights to identify areas for improvement, implementing corrective actions when required.
  • Prepare and present regular performance, revenue, and market reports to senior leadership.
    Industry Expertise
  • Stay ahead of industry trends, regulatory developments, and emerging technologies.
  • Leverage market intelligence to guide strategy and advise senior leadership.
  • Position Optasia as a thought leader and trusted partner in the Fintech and Telecom ecosystems.

What You Will Bring:

  • Master’s degree in a relevant field or MBA.
  • Minimum 10 years of proven experience in Account Management, Commercial
  • Leadership, or Regional Management, preferably within the Telecoms or Fintech industry.
  • Minimum 8 years of Telecoms industry experience.
  • Demonstrated experience managing P&L, regional operations, or multicountry portfolios.
  • Strong understanding of the cultural, political, and regulatory landscape in the assigned market(s).

Will be considered a plus:

  • Experience in Telecoms Customer Value Management and/or Value-Added Services (VAS) solutions.
  • Proven success in driving upselling and cross-selling initiatives within enterprise accounts

Why you should apply
What we offer:
💸 Competitive remuneration package
🏝 Extra day off on your birthday
💰 Performance-based bonus scheme
📲 💻 All the tech gear you need to work smart

Optasia’s Perks:
🎌 Be a part of a multicultural working environment
🎯 Meet a very unique and promising business and industry
🌌 🌠 Gain insights for tomorrow market’s foreground
🎓 A solid career path within our working family is ready for you
📚 Continuous training and access to online training platforms

Optasia’s Values 🌟

#1 Drive to Thrive: Fully dedicated to evolving. We welcome all challenges and learning opportunities.
#2 Customer-First Mindset: We go above and beyond to meet our partners’ and clients’ expectations.
#3 Bridge the Gap: Knowledge is shared, information is exchanged and every opinion counts.
#4 Go-Getter Spirit: We are results oriented. We identify any shortcomings that hold us back and step up to do what’s needed.
#5 Together we will do it: We are committed to supporting one another and to understanding and respecting different perspectives, as we aim to reach our common goals.

Optasia

About Optasia

We deliver Optasia, the AI Platform enabling financial access for the next billion customers. We are changing the world our way.

Α versatile, data-driven B2B2X (business-to-business-to-customers and SMEs) financial technology platform for MNOs, mobile wallet operators and financial institutions, which provides them with accurate credit scoring for responsible financing decision-making.

We support intelligent credit decisions, enable a broad range of financial services development and drive successful business models. All with ease, through our AI-led fully-automated decisioning algorithm, which allows us to efficiently make millions of decisions on financing, based on sophisticated data analysis.

Thanks to our technology and network we provide powerful flywheel effects with repeatable and scalable growth levers, to help our partners grow and enable financial access to retail & SME customers across numerous markets.

Operating since 2012 and expanded in 38 countries (as of October 2025) in Africa, Middle East, Asia and Europe with focus in emerging markets, Optasia is enabling credit decisions for an average of over 120 million customers a month and had more than 860 million addressable subscribers in 2024, continuing to expand to new markets globally.

Optasia has been chosen as an investment opportunity by top firms such as Abu Dhabi's Waha Capital in 2017, and Ethos, a leading South African investment company in late 2018. The company also obtained ISO 27001 Certification in late 2021. Founded as Channel VAS in 2012, we became Optasia in 2022, incorporating a brand identity that more broadly reflects our capabilities.

Industry
Finance & Insurance
Company Size
201-500 employees
Headquarters
Dubai, AE
Year Founded
Unknown
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