Job Description

Are you looking for more than a job? At World Vision Canada we offer challenging careers that change the lives of children all over the world and it will change yours too. Come and be part of a team of 400 Canadians with a vision for the world: Life in all its fullness for every child.

You will experience Christian faith in action helping to make real and lasting change in the lives of the world’s most vulnerable children. Join the World Vision Canada team and be part of a powerful and effective force for good:

For Children. For Change. For Life.

Position: Supporter Marketing Specialist
Reports to: People Leader, VP Product
Position Term: Full-Time Temporary (15 -month Contract)
Primary Location: Mississauga, Ontario, Canada
Workplace Type: Hybrid

Job Purpose
At World Vision Canada, we are part of a global partnership working to create lasting change in the lives of vulnerable children and their communities. As part of the Product Ministry, the Supporter Marketing Specialist contributes to the planning, personalization, and execution of campaigns that support meaningful supporter experiences and ministry impact.

This role supports Agile product teams by executing campaign components across multiple channels, applying targeting logic, and contributing to quality assurance and testing efforts.
Reporting to the People Leader in Product, the Supporter Marketing Specialist collaborates with internal teams and cross-functional stakeholders to ensure content accuracy, data integrity, and optimized delivery.

The ideal candidate demonstrates growing technical confidence, a proactive mindset, and a commitment to learning and improving campaign outcomes.

Responsibilities

• Execute campaign tasks across multiple digital channels based on sprint priorities and backlog direction.
• Write and edit audience specific marketing copy (emails, newsletters, landing pages, CTAs).
• Use tools such as Hygraph, AEM, analytics dashboards, and automation platforms with growing independence and confidence.
• Apply predefined audience segments and personalization features in content builds; support QA checks and flag issues.
• Build or test simple automation steps and logic in AJO; participate in logic reviews and quality assurance.
• Communicate progress with stakeholders, share draft content, and track feedback and approvals for timely delivery.
• Coordinate deliverables with vendors under direction; prepare assets and perform QA prior to submission.
• Track KPIs and use performance data to suggest campaign improvements; support tagging and A/B test analysis.
• Optimize basic SEO elements in digital content and ensure compliance with formatting and accessibility standards.
• Write user stories and contribute to backlog refinement and sprint planning; flag risks early and suggest improvements.
• Translate customer journey touchpoints into story-level tasks and campaign actions.
• Participate in A/B testing, reflect on outcomes, and apply lessons to future work.
• Run QA using platform tools; ensure campaign materials meet brand, technical, and safeguarding standards.
• Mentor peers by sharing best practices and contributing to Communities of Practice; support cross-team learning and improvement.

Qualifications

• Bachelor’s degree in marketing, communications, or a related field.
• 5-7 years of experience in campaign execution, digital content production, or marketing operations.
• Experience working in Agile environments with cross-functional teams.
• Familiarity with marketing platforms including Hygraph, AEM, AJO, and Adobe Analytics (or equivalent tools).
• Proficiency in campaign execution across digital channels
• Growing independence with segmentation, personalization, and automation tools
• Ability to use data insights to identify and support campaign improvements
• Strong QA skills and attention to brand and technical standards
• Strong writing skills
• Experience using AI tools in daily tasks
• Agile mindset with active participation in sprint planning and retrospectives
• Clear and proactive communication with internal stakeholders
• Peer mentorship and contribution to a collaborative team culture

Why Consider Us?

• World Vision Canada has consistently been awarded Canada and GTA top employer awards.
• We are Canada’s largest development, relief, and advocacy non-profit organization.
• We embody an Agile mindset here.
• We offer a family-friendly, caring, and flexible work environment.

This is a current vacancy that we are actively recruiting for. The salary range represents the expected compensation for this role and is provided in accordance with Ontario’s pay transparency requirements under the Employment Standards Act.

Placement within the range will be determined based on relevant skills, experience, qualifications, and internal equity. The final offer will reflect the successful candidate’s background and demonstrated capabilities.

#LI-Hybrid

We bring life-saving support in times of disaster. We help poor communities to take charge of their futures. We provide small loans and training that boost family livelihoods. We work with policy makers to change the way the world is run. Our Christian faith teaches us that every child, regardless of gender, faith or race, is a precious gift to the entire world - and that their wellbeing concerns us all. We shall never rest while children suffer in situations that can be changed.

Canada's Top 100 Employers GTA Top 100 Employers

Our Core Values: We are committed to the Poor. We are Christian. We are Stewards. We value People. We are Partners. We are Responsive.

Qualified candidates must be able to demonstrate a commitment to the core values and mission of the World Vision partnership.

World Vision Canada takes our Safeguarding responsibilities seriously and we provide an environment that is safe for our child and adult beneficiaries. We have strong recruitment procedures to make sure the safest and most suitable people work with the children in our programs. We provide our staff and volunteers with ongoing supervision, support and training in their work with child and adult beneficiaries.

World Vision Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

Thank you for your interest; however only those applicants selected for an interview will be contacted.