Job Description

JOB TITLE: Student Recruitment Outreach Officer

REPORTS TO TITLE: Senior Student Recruitment Manager

BUSINESS FUNCTION/ SUB-FUNCTION: Marketing / Student Recruitment

LOCATION: Greenford, West London

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ROLE PURPOSE:

The Outreach Officer sits within Student Recruitment and will lead on efforts to build strategic relationships, foster community engagement, and expand our educational and corporate partnerships. You will have a passion for education and business development, strong communication skills, and a proven track record in outreach initiatives. This role is essential in advancing GBS’s mission to provide impactful educational solutions across diverse sectors.

ROLE and RESPONSIBILITIES:

• Community Engagement: Develop and implement outreach strategies to foster meaningful partnerships with educational institutions, non-profits, and corporate partners that aligns with GBS’s mission and values.
• Relationship Building: Cultivate and maintain relationships with key stakeholders, including universities, government agencies, industry groups, and local community organisations.
• Program Development: Design and coordinate outreach programs, workshops, and events that showcase GBS’s educational resources and services.
• Collaboration: Work cross-functionally with marketing, sales, and product teams to develop outreach campaigns and materials that highlight GBS’s educational solutions.
• Data-Driven Analysis: Utilise data to access the impact of outreach initiatives, prepare reports, and recommend improvements for maximising engagement.
• Brand Ambassador: Represent GBS at community events, conferences, and networking opportunities, enhancing the company’s visibility and reputation within the education sector.

ESSENTIAL SKILLS and EXPERIENCE:

• Proven experience in outreach, recruitment, or community engagement, preferably in an educational setting.
• Experience of providing excellent customer service to prospective students by addressing their enquiries, concerns, and needs in a timely and professional manner.
• Able to utilise effective selling techniques to achieve enrolment targets
• Ability to identify the needs and goals of prospective students and recommend suitable programmes.
• Ability to effectively communicate with prospective candidates through various channels, including in-person interactions, phone calls, emails, and other platforms.
• Ability to effectively use active listening skills towards the needs and concerns of prospective students and responding with tailored solutions and support.
• Ability to use effective closing skills by guiding prospective students through the enrolment process and overcoming objections to secure commitments and enrolments.
• Full and clean UK driving license.

KEY RESULT AREAS:

• Achievement of set targets
• Identifying continuous improvement of process and operations
• Pipeline Management and Conversion rates
• Effective relationship building and maintenance

OTHER INFORMATION:

The Student Recruitment Outreach Officer will also be expected to demonstrate their commitment:

• to GBS values and regulations, including equal opportunities policy.
• to GBS’s Social, Economic and Environmental responsibilities and minimise environmental impact in the performance of the role and actively contribute to the delivery of GBS’s Environmental Policy.
• to their Health and Safety responsibilities to ensure their contribution to a safe and secure working environment for staff, students, and other visitors to the campus.

GEDU Global Education is a dynamic and innovative group of education providers.

Across our institutions, programmes are designed to have a direct impact on the lives of our students, apprentices and trainees; to equip them with the skills, knowledge and experience necessary for success in their chosen field.