Job Description

Our team aims to connect with our client partners, industry stakeholders and drive growth for their businesses using TikTok's suite of products & services. We will work with cross-functional teams such as Product, Sales, Marketing, Trust & Safety, Global Marketing & manage an annual calendar for SEA Team to activate several touch points to communicate our core value proposition of a trusted entertainment platform that drives impact.

Responsibilities

• Strategy Development
• Be part of a team that works closely with the GBM lead on established disciplines while providing input into the overall GBM strategy.
• Provide APAC Business Marketing Lead with strategic input & best practices for marketing disciplines such as New Clients and Expansions
• Provide Business Marketing Lead with team & business planning, including goal setting, performance tracking, budget planning & utilization, resource planning, processes & framework development, team health & productivity
• Conceptualise and deliver on large scale, multi-disciplinary projects that contribute to APAC's business growth
• Process Management & Optimization
• Drive and track key regional marketing initiatives, monitoring project timelines, milestones, and deliverables.
• Conduct research, competitor benchmarking, and industry analysis to support strategic input on marketing disciplines (e.g., Marcoms, New Clients).
• Create operational structure, templates, cadence and deliverables for project managers to leverage
• Ensure best practices are adopted consistently and facilitate cross-functional process to advance projects and remove roadblocks, while keeping open communications
• Delivery
• Partner with cross-functional teams to conceptualise and drive regional programs and initiatives focused on driving commercial benefit and delivery efficiency
• Serve as project manager on high-priority or strategic internal or external projects or initiatives
• Prepare key materials, research, and/or presentation materials for internal and external meetings with key partners (or potential partners) - identifying goals, opportunities, and challenges
• Relationship & Awareness
• Act as a key liaison between marketing and the wider business ecosystem - including sales, product, marketing science, user operations, global accounts and others
• Drive global-regional synergies across marketing, engaging stakeholders at all levels across different geographic coverage

Minimum Qualification(s)

• Minimum 5 years of professional experience
• Proven experience organizing and directing high-stakes projects
• Proven experience in developing processes and infrastructure for GTM and/or new client acquisition
• Strong documentation, presentation, and communication skills, particularly implemented in a cross-functional and global role and experience collaborating with internal and external stakeholders at all levels.
• Creative, outside-the-box thinker and strategist, proficient at building decks to tell a business story
• Versatile and dedicated to efficient productivity, experience planning and leading strategic initiatives

Preferred Qualification(s)

• Passion for TikTok marketing, and up for the challenge of building something from the ground up
• Ability to thrive in a rapid, agile, and often ambiguous growth environment
• Understanding of international business and culture