Job Description

The Strategy & Insights Senior Lead is an experienced practitioner and emerging leader who drives high-impact strategic engagements across business transformation, consulting and go-to-market strategy. This role operates at the intersection of consulting rigor and modern marketing capability, guiding clients through complex business challenges with the depth and discipline of a top-tier management consulting firm.

The Strategy & Insights Senior Lead is expected to frame core business problems, shape transformative solutions, manage cross-functional project teams, and build trusted, lasting relationships with senior client stakeholders. They bring a strong point of view, command executive rooms, and translate strategic ambiguity into clear, actionable direction.

This is a versatile leadership role. Depending on client context and business need, the Strategy & Insights Senior Lead may be operating in one or more strategic domains, from business and organizational transformation, marketing and growth strategy, technology and digital enablement, to data and AI-driven decision-making.

What You Will Do

Business and Transformation Strategy

• Lead the design and execution of complex analytical studies, such as market entry evaluations, organizational assessments, digital transformation readiness analyses, and marketing effectiveness reviews, to inform C-suite level decisions.
• Develop comprehensive business transformation roadmaps, defining key strategic initiatives, sequencing timelines, outlining resource requirements, and embedding critical change management considerations.
• Facilitate executive workshops and conduct senior stakeholder interviews to define strategic objectives, surface critical business issues, and co-create solutions with client leadership.
• Manage project teams across the full delivery lifecycle, from initial problem framing through final presentation, ensuring the quality, timeliness, and strategic impact of all workstreams.

Client Engagement and Stakeholder Leadership

• Serve as a primary day-to-day strategic partner to senior client stakeholders (Director to VP level), proactively managing expectations, surfacing risks, and navigating complex organizational dynamics.
• Build trusted advisor relationships that extend beyond individual engagements, positioning the team as a long-term strategic partner to client leadership.
• Present strategic findings and recommendations to executive audiences with clarity, authority, and a strong, defensible point of view.
• Identify whitespace: surface unmet needs within client organizations and translate them into scoped, well-defined strategic engagements that deepen the partnership.

Strategic Analysis and Problem Solving

• Frame ambiguous, high-stakes business problems using structured consulting methodologies (issue trees, hypothesis-driven approaches, scenario planning) to guide rigorous analysis.
• Synthesize quantitative and qualitative data into insight-driven narratives that connect business strategy to measurable outcomes.
• Evaluate competitive landscapes, macroeconomic conditions, consumer behavior shifts, and technology inflection points to build strategic perspectives that are both grounded and forward-looking.
• Identify where AI, automation, and emerging technology create real transformation leverage (not just efficiency gains) and build that perspective into client recommendations.

Team Leadership and Mentorship

• Structure and lead engagement teams of junior and mid-level strategists. This means defining the work plan, assigning ownership, setting quality standards, and running the rhythm of an engagement.
• Actively mentor junior strategists in core consulting disciplines including structured thinking, data analysis, executive storytelling, and stakeholder management.
• Champion the integration of AI-enabled tools and automation into engagement delivery, elevating both the quality and efficiency of strategic work.

Capability Building, and Thought Leadership

• Contribute to the firm's intellectual capital: proprietary frameworks, published perspectives, reusable methodologies, and internal training that raise the collective capability.
• Support business development efforts by contributing to pitch narratives, proposal development, and strategic positioning for new client opportunities.
• Stay ahead of macro trends in business, marketing, measurement and technology to bring fresh, forward-looking perspectives to client engagements and developing proprietary thought leadership.