Job Description

The Strategic Product Lead oversees all the products in their assigned portfolio and ensures alignment with Inspira’s overall strategy. This individual evangelizes a solution story to the market that explains what each product offers and the combined value proposition of the entire product suite. They ensure consistency among products and deliverables across their entire portfolio and collaborate with execution teams to prioritize development and resources accordingly. They will identify market opportunities as well as areas of improvement and work with product, design, dev, and service leadership to execute a strategy that meets overall business objectives. This role requires extremely strong communication skills both in presentation and written form. This individual will be interacting with our clients continuously and, at a high level, translating complex business, market, and compliance needs to technology teams who will be responsible for delivering solutions to market that delight our customers while also tying needs to overall product messaging, collaborating closely with the Director of Product Marketing on GTM.

• Develop and maintain the overall product portfolio strategy in alignment with Inspira’s business goals.
• Conduct market research, competitive analysis, and customer insights to inform portfolio decisions.
• Evaluate and prioritize opportunities across products to optimize resources and ROI.
• Lead portfolio planning sessions and coordinate cross-functional roadmaps.
• Habitually conduct and/or participate in end user interviews, focus groups, and development of surveys to ensure solutions are meeting needs of our users.
• Monitor usage and engagement metrics and make data-driven decisions to optimize user experience and business outcomes.
• Collaborate with internal stakeholders to elicit, analyze and understand needs, constraints, risks and alignment with organizational strategy and priorities.
• Oversee product lifecycles, including launch, growth, maturity, and end-of-life stages.
• Monitor portfolio performance metrics such as revenue, profitability, and market share.
• Identify underperforming products and recommend actions to address gaps.
• Stay abreast of trends, technology advancements, and industry disruptions to guide portfolio innovation.
• Champion initiatives to introduce new products or enhance existing ones to maintain competitive advantage.
• Be the ultimate subject matter expert on assigned products for internal and external stakeholders.
• Attend key industry events, network with other industry experts, speak at conferences and oversee client ideation events.

Qualifications

Education & Experience:

• 7+ years of experience in product management, portfolio management, or a similar role
• Bachelor’s Degree in Finance, Economics, Business, Marketing, Design, Psychology or related field; Master’s Degree preferred
• Proven track record in strategic planning and managing multiple products or business units.

Skills & Abilities:

• Deep understanding of consumer driven benefits and regulatory environment surrounding them
• Strong strategic thinking and analytical skills.
• Excellent communication, negotiation, and stakeholder management abilities.
• Experience with financial modeling, forecasting, and ROI analysis.
• Familiarity with product development methodologies, such as Agile or Lean.
• Ability to navigate complex organizational structures and drive alignment
• Ability to work with minimal direction, and flexibility to adapt to shifting priorities and schedules
• Proven leadership skills to gain credibility, garner respect, and guide the creation of self-organizing teams
• Ability to handle multiple issues simultaneously and manage stressful situations
• Ability to provide and accept guidance and constructive feedback
• Desire for continuous improvement through learning and study
• Eagerness to teach and help develop others professionally, and exhibit passion and excitement about work to inspire others

Other Requirements:

• Ability to work occasional overtime
• Prolonged periods of sitting at a desk and working on a computer
• May travel up to once a month, once a quarter is more likely