Circana

Strategic Insights Analyst (consumer behaviour)

Circana  •  Zaltbommel, NL (Hybrid)  •  2 days ago
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Job Description

Let’s be unstoppable together!

Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behavior, and drive growth—powered by six decades of expertise and an expansive, high-quality data set.


At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives.  We’re a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. By embracing a wide range of backgrounds, skills, expertise, and beyond, we create a stronger, more innovative environment for our employees, clients, and communities. With us, you can always bring your full self to work.  Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana.Learn more at www.circana.com.

What will you be doing?

Within the Client Growth Delivered (CGD) department, your main re sponsibility will be to generate insights that assist Circana, manufacturers, and clients in achieving growth. For our clients, you will provide a comprehensive analysis using a clear storyboard, utilizing retail data and trends from the FMCG market. Under the guidance of the Consultant, you will interpret the results to create strategic recommendations and actionable advice. You will also be responsible for delivering the final presentation to the client, as well as proactively providing relevant insights to your customer package.

Job Responsibilities

  • Maintaining the relationship with the client together with the consultants, for example by delving into the opportunities and challenges at the client.
  • Performing numerical analyses, drawing up and testing hypotheses with the aim of identifying growth opportunities for the customer based on customer questions, but also proactively.
  • Independently presenting results to the client.
  • Supporting the consultant in making research proposals.
  • Responsible for formulating the specifications of a given project and determining the expected lead time.
  • Thinking about possible improvements within the SIA team in process, degree of automation etc. to further increase the efficiency or knowledge level in the team.

Requirements

  • College/University education (preferably commercial and/or marketing)
  • Analytical skills
  • Able to convert analyses into insights and actions
  • Knowledge of the FMCG and/or retail market
  • Knowledge of (Trade) Marketing and Sales
  • Result-oriented
  • Team player
  • Proactive
  • Flexible
  • Excellent communication skills
  • Hands-on mentality
  • Excellent command of MS-office: especially Excel and PowerPoint
  • At least 2 years of experience in FMCG
  • Good command of Dutch and English languages

Circana Behaviors

As well as the technical skills, experience and attributes that are required for the role, our shared behaviors sit at the core of our organization. Therefore, we always look for people who can continuously champion these behaviors throughout the business within their day-to-day role:

  • Stay Curious: Being hungry to learn and grow, always asking the big questions.
  • Seek Clarity: Embracing complexity to create clarity and inspire action.
  • Own the Outcome: Being accountable for decisions and taking ownership of our choices.
  • Center on the Client: Relentlessly adding value for our customers.
  • Be a Challenger: Never complacent, always striving for continuous improvement.
  • Champion Inclusivity: Fostering trust in relationships engaging with empathy, respect, and integrity.
  • Commit to each other: Contributing to making Circana a great place to work for everyone.

Location

This position can be located in the following area(s): Zaltbommel (Hybrid)

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Circana

About Circana

At Circana, we measure and accelerate demand. It’s that simple. We partner with brands to address their toughest business challenges through a combination of our big data, AI data-visualization platform, and deep expertise across more than 25 industries. Our clients count on us to guide them on their next steps, and the steps after that, so they can innovate, meet consumer demand, and grow.

Formerly IRI and NPD, we have a combined 100-plus years of history consulting with more than 7,000 of the world’s leading brands and retailers. Our insights on online and in-store purchasing behavior are used by the largest media outlets in the world, including Bloomberg, CNBC, CNN, Financial Times, The New York Times, The Wall Street Journal, USA Today, and others.

Count on us to transform complexity into clarity. Learn more at circana.com

Industry
Research & Polling
Company Size
5,001-10,000 employees
Headquarters
Chicago, Illinois
Year Founded
Unknown
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