RainFocus, one of the most innovative software companies, is in search of an exceptional Sr. Product Marketing Manager.
RainFocus, one of the most innovative software companies in the heart of Utah's Silicon Slopes, is in search of an exceptional Product Marketing Manager. RainFocus cares about its employees, customers, and the world in which we live. Our rapidly-growing team serves Fortune 500 companies like Cisco, Oracle, Gartner, and VMware to prepare and execute events, each with tens of thousands of attendees, across the world. Those events are delivered through our industry-disrupting software platform, with groundbreaking business intelligence, to elevate the attendee experience, streamline event operations, and accelerate marketing teams. We are well-funded, growing fast, taking on an established industry leader, and building a company that is changing the market—it will be challenging, fun, and exciting.
As Senior Product Marketing Manager, you will own go-to-market strategy for RainFocus's core events platform, the flagship product line our enterprise customers rely on to plan, run, and measure their largest, most complex events. This is a strategic seat, not just an execution one: you will act as a thought partner to product and executive leadership, translating raw platform capabilities into validated, persona-specific use cases and value metrics, not just a list of features. Reporting directly to the Director, Product Marketing and working closely with product, marketing, sales, and customer success leaders, you will have the opportunity to shape a disruptive platform in a hyper-growth business.
You see connections between problems, business goals, and solutions that others don't see. You excel in a cross-functional environment, driving collaboration across departments and disciplines to get the best possible outcome. You execute relentlessly and are a force multiplier to others in that execution, and you genuinely enjoy coaching other product marketers rather than just carrying your own workload. You thrive on data and thirst to gather qualitative, quantitative, and anecdotal evidence through active listening.
You are an entrepreneur at heart, willing to take chances, able to lead through influence, and have strong opinions loosely held. You treat AI as more than a productivity trick: you experiment with it constantly, and you're just as interested in designing the systems that help an entire team move faster as you are in speeding up your own drafts. You'd rather build the process nobody asked for than wait for someone to hand you one, and you bring solutions to gaps before anyone assigns you to fix them. You attract attention through your wit, well-constructed arguments, and sense of humor.
You are not above the detailed logistics that need to be managed to make a product successful. You are not intimidated by working with very smart, very driven, and very technical people, and you love learning, unlearning old habits that no longer serve a growing business, and pushing yourself to do even better. You enjoy what you do, and that enjoyment spreads to those you work with.
5-10+ years of highly successful business-to-business software product marketing, or product management with a strong marketing bent.
Direct experience in the event management software market, or a comparable enterprise SaaS category with complex, multi-stakeholder buying groups and large-scale, high-stakes customer deployments.
A track record of building the business case behind a product bet, not just executing against a predefined feature list, including experience partnering with executive leadership on roadmap and monetization decisions.
Proven history of creating and delivering innovative products to market that are backed by business results.
Experience with SaaS companies working in an agile development environment with continuous delivery.
Strong understanding of sales and marketing tactics, dynamics, and processes, along with enterprise service models.
Comfortable owning large-scale, cross-departmental initiatives with minimal day-to-day direction: you surface and solve problems before being asked, rather than waiting to be assigned to them.
A genuine track record of coaching or mentoring other product marketers, with real interest in multiplying a team's output, not just your own.
Hands-on, active experimentation with AI in your own work, ideally with real examples of building a repeatable system or framework, not just using it to speed up a first draft.
Tireless, motivated, confident, and determined, with excellent communication skills, integrity, and judgment.
MBA or compelling comparable experience.
This remote role can be located anywhere in the United States.
Why work at RainFocus?
At RainFocus we delight millions of attendees at large-scale events by delivering better insights, experiences, and marketing. We were able to pivot our product and services offering in 2020 to continue growing and serving new clients and events.
As a member of the RainFocus team, you will have the opportunity to experience first-hand the impact of our platform at events around the world. Additionally, RainFocus offers competitive salaries, competitive benefits, 401k, generous PTO, and countless other team building activities.
What are you waiting for? Apply today! We need more talented, hard-working, fun-loving team members just like yourself!
RainFocus is the next-generation event marketing platform built to capture and analyze unprecedented amounts of first-party data for exceptional events and optimized engagement throughout the customer journey. RainFocus powers flawless experiences with secure, scalable solutions to support the entire event lifecycle. The platform integrates with sales and marketing technologies, simplifying event registration, content management, and exhibitor activation across in-person, virtual, and hybrid experiences, all from a single dashboard. Leveraging real-time data, RainFocus provides actionable insights to drive personalization, accelerate qualification and lead conversion, and close deals.
