Founded in 1992 in Dover, NH, Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness centers in the world by number of members and locations. As of March 31, 2026, Planet Fitness had approximately 21.5 million members and 2,909 clubs in all 50 states, the District of Columbia, Puerto Rico, Canada, Panama, Mexico, Australia and Spain.
The Company’s mission is to enhance people’s lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment, which we call the Judgement Free Zone®. Approximately 90% of Planet Fitness clubs are owned and operated by independent business owners.
At Planet Fitness, our purpose is to create a more connected and Judgement Free™ planet, where fitness and wellbeing are within reach for all. That commitment extends to our team members and how we work together.
Breaking Boundaries Together is how we bring our employee experience to life, creating a place where people can show up as themselves, explore what’s possible, continue to grow and achieve more together than they can alone. Guided by our PLANET Principles, we put people first, lead with authenticity and integrity, embrace change and thrive together.
For the past 30 years, we’ve helped millions of people in their fitness journey and revolutionized the industry along the way. And we’re just getting started!
The Sr. Product Manager is passionate about building digital experiences that deliver meaningful value to our members and business, such as supporting the member journey through technology, as well as driving member satisfaction, revenue, and retention through digital product features. The Sr. Product Manager owns the product vision, roadmap, and outcomes for a workstream comprising of multiple PODs and is charged with leading high performing cross-functional development teams, focusing on achieving aggressive growth goals for member engagement and retention.
Overseeing multiple dedicated PODs within a workstream, this role partners closely with Engineering, UX Design, Analytics, Marketing, Operations, and other business stakeholders to bring new product features from concept through launch. The Sr. Product Manager is a strategic product leader who defines the vision and roadmap for a workstream, balances member needs, business priorities, and technical feasibility, and coaches product team members to deliver measurable business outcomes.
This role is ideal for someone who has built consumer-facing applications within retail, subscription, or digital consumer businesses and enjoys collaborating with cross-functional teams to solve real customer problems. Experience supporting subscription, membership, or digital products is highly desirable.
This role follows a hybrid schedule and requires regular, in-person work at our Boston, MA or Hampton, NH office. Our hybrid model is M/T/W in office and TH/F are optional work-from-home. Candidates must reside within commuting distance of one of these locations. Fully remote work is not available for this role.
Planet Fitness cares about you and your well-being. We offer a comprehensive benefits package to eligible employees which includes the core medical, dental, vision, life and disability as well as supplemental accident, hospital and critical illness coverage options. In addition, we are proud to offer eligible employees a generous time off program (including volunteer time), childcare reimbursement, paid parental leave, pet care reimbursement, tuition reimbursement, free Black Card membership, learning and development programs and a whole host of engagement activities. We offer a 401(k) Plan with safe harbor employer matching and an employee stock purchase plan.
The salary for NH-based and MA-based employees hired into this role will be aligned with the range below. This is a good faith estimate, and the amount of base salary will correspond with a candidate’s professional experience, qualifications and internal equity.
Annual Base Salary Range: $150,000-$170,000
This role is also eligible to participate in an annual corporate bonus incentive program based on company financial and personal performance.
Note to Applicants: We have been made aware of an increasing number of hiring fraud schemes across numerous platforms. Planet Fitness never requires advance payments of any kind for computer equipment or any other purpose at the start of employment. Any request for you to provide payment information during the application process is part of a fraud scheme. Further, we recommend that you do not provide sensitive personal information (SSN, DOB, driver’s license number) as part of the initial application process.
Taymax Group, LP is a franchisee of Planet Fitness that operates over 160 health clubs located throughout North America including Texas, Alabama, Florida, Georgia, Tennessee, California, and Pennsylvania and within the provinces of Ontario, New Brunswick, Newfoundland and Labrador and Nova Scotia. Taymax, headquartered in Salem, NH, is one of the largest and fastest growing franchisees within the Planet Fitness system. Financially supported by a private equity firm, Trilantic North America, the company is positioned to scale the business in both new and existing markets. Taymax has been recognized through numerous awards given by the franchisor inclusive of Developer of the Year and Franchisee of the Year.
With more than 2,600+ locations, Planet Fitness (NYSE: PLNT) is one of the largest and most popular fitness chains in the world. Planet Fitness possesses a highly recognized brand in the high-value, low-price segment of the market. Its core mission is to enhance people’s lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment, which it calls the Judgement Free Zone®. More than 90% of Planet Fitness stores are owned and operated by independent franchisees, like Taymax.
