Entravision

Sr Paid Social Campaign Manager

Entravision  •  Burbank, CA (Onsite)  •  4 days ago
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Job Description

About Entravision

Entravision is a leading global advertising, media and ad-tech solutions company connecting brands to consumers by representing top platforms and publishers. Our service portfolio enables high-performance campaigns while using highly competitive audience reach, cutting-edge mobile programmatic solutions, machine-learned bidding algorithms and demand-side platforms on a global scale.

In the US, Entravision is a leader in Hispanic marketing & media solutions serving both local and national Clients for more than 25 years. Our unique portfolio includes primarily Spanish language TV & Radio broadcast assets across 35 markets, an exclusive audio network & streaming platform, and a robust mix of curated digital & social media content solutions.

Sr Paid Social Campaign Manager

Burbank, CA | Full Time

COMPENSATION RANGE: 70,000.00 - 85,000.00


Entravision’s US Digital business unit is quickly growing its digital agency service business and is looking for a Sr Campaign Manager Facebook, LinkedIn and TikTok Adsto help execute their client’s paid social media efforts.

Our ideal candidate has a passion for and past experience in paid social media. We’re seeking someone with an entrepreneurial spirit, has strong attention to detail, is a self-starter who isn't afraid of taking initiative , and excited about helping clients meet their goals and objectives through strategic executions and analysis.

Essential Functions
●Perform daily management of paid social media campaigns which include: campaign launches, budget management, bid management, analytic tracking and reporting, and optimizations.

●Identify, research and determine best course of action to execute on clients marketing goals through paid social media opportunities

●Report on various client’s paid social media campaigns and understand what performed well and how campaigns can be optimized efficiently

●Help guide creative based on performance and results if required

●Monitor and proactively optimize on-going campaigns for various clients

●Support your team on how to become better paid social campaign managers and teach them how to identify clients’ goals and work to achieve them.

●Keep up with the latest policies and innovations in paid social media tactics and feature releases in Meta Business Manager and TikTok Business Manager

●Ensure all deliverables meet our service level agreements

Required Education and Experience
●3-4 years of relevant, diverse media experience with a strong knowledge of online media – including media properties, online advertising, paid search, paid social, ad-serving systems, programmatic buying and/or media integration.

●Exhibit strong attention to detail and comprehensive follow through

●Possess above-average math skills, analytically strong with proven ability to demonstrate data interpretation capabilities

●Proven experience creating and implementing offline media, social media / real-time marketing campaigns

●Experience optimizing or reporting on social media paid advertising campaigns including Facebook, Instagram, TikTok, LinkedIn.

●Work efficiently, are dependable and have an entrepreneurial spirit.

●Team player who helps contribute wherever needed

●Ability to thrive in fast paced, dynamic environment

●Facebook Blueprint Media Buying Professional Certification required by month 3 of employment

POSITION TYPE/EXPECTED HOURS OF WORK
This is a Full Time position. Actual schedule and hours may vary.

SUPERVISORY RESPONSIBILITY
Reports directly to Team Lead

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.


Entravision Communications Corporation participates in the E-Verify system operated by the US Department of Homeland Security and the Social Security Administration and will use E-Verify to confirm work eligibility for all new hire employees.

Entravision Communications is an Equal Opportunity Employer.

We encourage women and minorities to apply

Entravision

About Entravision

Entravision is a media and advertising technology company. In the U.S., we maintain a diversified portfolio of television and radio stations and digital advertising services that target Latino audiences and beyond. Our unique broadcast media assets include 49 television stations (making us the largest affiliate group of the Univision and UniMás television networks) and 43 Spanish-language owned & operated radio stations, plus network audio, streaming, and app platforms. We are proud to create unique 360 marketing solutions for over 2,500 clients.

Our advertising technology business consists of Smadex, our programmatic ad purchasing platform, and Adwake, our mobile growth solutions business.

Headquartered in Los Angeles, California, USA. Shares of Entravision Class A Common Stock trade on The New York Stock Exchange under EVC.

Industry
Marketing & Advertising
Company Size
201-500 employees
Headquarters
Burbank, California
Year Founded
1996
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