Job Description
Rentokil initial은 영국에 본사를 두ê³ , 28,000ì¬ ëª
ì ì ì¸ê³ ì§ìë¤ì´ í¨ê» íê³ ìë ê¸ë¡ë² í´ì¶© ë°©ì ìë¹ì¤ 기ì
ì
ëë¤.
íêµ ìì¥ì 2006ë
ì§ì¶íì¬, íì¬ ì½ 6,500ì¬ ê³ ê°ì ì¬ì
ì¥ì ê´ë¦¬íê³ ìì¼ë©°, 100ì¬ë
ëì ìì¸ ê¸ë¡ë² í´ì¶© ë°©ì ì루ì
ì êµë´ ìì¥ì ë§ê² ìµì ííì¬ í¨ê³¼ì ì´ê³ ì 문 ì루ì
ì ì ê³µíê³ ììµëë¤.
ë í í¬ì´ëì
ì½ë¦¬ìãìì ì êµ ìë¹ì¤ ë¤í¸ìí¬ë¥¼ íµí ì 문íë ì
무를 ê²½íí´ë³´ì¸ì.
ë í í¬ì´ëì
ì½ë¦¬ì(주)ìì ì ê· ê³ ê° ê°ë° ë° ê¸°ì¡´ ê³ ê°ì í¨ì¨ì ì¸ ê´ë¦¬ë¥¼ íµí´ ê³ ê° ë³´ì¡´ì¨ ê·¹ëí를 목íë¡ í¨ê» ì±ì¥íê³ ì íë ìì
ì¸ì¬ë¥¼ ì±ì©í©ëë¤!
- Marketing Strategy & Planning (30%)
- Build customer/consumer/competition understanding, interpreting various data ( internal/external) into insight, anticipating current & future trend & opportunity, always staying on top of emerging trends and advising senior leadership
- Identify geography/sector/service line growth potential, creating service category vision, constructing hierarchy and innovation agenda to drive sustainable category growth
- Work with cross-functional teams (Sales, Operations, Finance, IT ) to drive innovation success from concept to deployment and best practice sharing
Digital & Brand communication (40%)- Identify appropriate communication channels (forums, associations, print & digital ) for targeted customer/consumers in order to increase quality leads and to reinforce brand awareness and equity
- Improve and optimize integrated digital campaigns (SEO/SEM/Email marketing/offline )
- Define content and format across different communication touch points and ensure ROI is measured and communicated ( including website performance tracking)
Marketing Service (20%)- Support the business in developing specific solutions, presentations, Bids &Tenders and workshops together with the cross-functional teams
- Support the Key Customer, Sales and Operation Teams as primary customers and support them with marketing programs.
Budget Control & Agency Management (10%)- Agency evaluation , continuous quality agency recruitment
- Manage and monitor marketing resources to ensure that each action to be optimized in its effectiveness and quality.
Requirements
- University graduate or above majoring in business or science, with at least 5-6 years of marketing experience.
- Sales/trade marketing ,experience would be an advantage.
- B2B or FMCG Marketing background would be an advantage, especially in Category Management, and Category and/or Trade Marketing Management.
- Experience in hands-on operation & planning.
- Experience in digital marketing and solid exposure in marketing communication including search engine marketing would be an advantage
- A good understanding of customer interview skills
Benefits
- ë¨ì²´ìí´ë³´ ë° ì¤ë¹, ìë£ë¹ ì§ì, 4ëë³´í, ëí¸í íë ì§ì, ìì¼ì 물, ëª
ì ì 물, ìì ë¡ì´ ì°ì°¨ ì¬ì©, ê²½ì¡°ì¬ ì§ì, ì¥ê¸°ê·¼ì íì°½, ê±´ê°ê²ì§, ì¬ì°í ì´ì, íì´í미í
- ììµ 3ê°ì
Rentokil initialì ë¤ìì±ì ì¤ì ì ëê³ , ëë±í 기í를 ì ê³µíì¬ ëª¨ë ëë£ë¤ì´ ì ì¬ë ¥ì ë°íí ì ìë íê²½ì ë§ë¤ê¸°
ìí´ ë
¸ë ¥í©ëë¤!
ì§ìì¬íìì ê°ì¹ìë ì 문ìë¹ì¤ë¥¼ ì ê³µíë ê²ì ì¢ìíìëê¹?
ê·¸ ì¼ì ì í´ë¼ ì ìë¤ê³ ìê°íìëì?
ê·¸ë ë¤ë©´ ì§ê¸ ë°ë¡ ì§ìíì¸ì! ë¹ì ì ëì ì ììí©ëë¤!