Kraft Heinz

Sr. Manager, Omni Shopper Marketing - Walmart

Kraft Heinz  •  $121k - $151k/yr  •  Rogers, AR (Onsite)  •  10 days ago
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Job Description

The Senior Manager, Omni Shopper Marketing – Club is an integral part of the WM/Club Shopper Marketing team within the Sales Customer Development Organization. This individual supports area leadership, owns the management of the Walmart marketing budget for key categories, spearheads strategic annual planning of key drive periods at retail and acts as the main contact and trusted adviser to internal and external partners.

Essential Functions & Responsibilities

  • Provide Shopper Marketing leadership, tactic expertise, and key point of contact to Walmart sales team, Walmart Connect and Walmart merchants
  • Own budget management/reporting and ongoing process improvement for Walmart pantry
  • Steer strategic annual planning of key marketing activations and strategy in-store and online
  • Partner with BU and Central Marketing Teams to identify and develop shopper programs thatalign with both customer objectives as well as internal sales and brand team goals
  • Brief agency teams and internal partners on shopper marketing activations, providing clear guidance on success criteria
  • Adapt strategies and tactics based on real time performance data
  • Build compelling selling tools to aid the field with securing retailer support of key promotions
  • Establish new routines and rituals to improve communication and knowledge sharing betweenthe field, BU, and leadership
  • Own relationship with creative agency team for Walmart pantry business
  • Tailor brand strategies to Walmart environment for optimized shopper experiences, to deliver sales, market share, and improved ROI

Expected Experience & Required Skills

  • Consumer package goods industry experience or similar experience
  • Proficient in Microsoft Office programs
  • Strong sales, finance, category planning and/or analytical background
  • Strong oral and written communication skills, including reporting and presentation skills
  • Excellent organization and project management skills
  • Ability to work autonomously with minimal direction
  • Ability to effectively summarize sophisticated information upwards and influence sales leadership to drive appropriate action
  • Strong at forging internal/external relationships and commanding trust/respect of others
  • Proven track record to coordinate a strategic vision and a team of individuals in a fast-paced, results driven environment
  • Knowledge of retailers and broker environment

Work Environment & Schedule

This position is considered a Normal office environment with limited travel or visits to external locations; offices are open workspaces Additionally, this role requires work a salaried, exempt schedule to best execute against customer and internal expectations.

Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz’ strategy and values.

New Hire Base Salary Range:

$120,800.00 - $151,000.00

Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.

The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors

Benefits: Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.

Wellbeing: We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.

You’ll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example:

  • Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments

  • Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training

  • Emotional – Employee Assistance Program , Wellbeing Programs, Family Support Programs

  • Financial – 401k, Life, Accidental Death & Dismemberment, Disability

Location(s)

Rogers Sales

Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. In order to ensure reasonable accommodation for protected individuals, applicants that require accommodation in the job application process may contact NAZTAOps@kraftheinz.com for assistance.

Kraft Heinz

About Kraft Heinz

The Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion+ brands and global sales of approximately $25 billion. We’re a globally trusted producer of high-quality, great-tasting, and nutritious foods for over 150 years. While Kraft Heinz is co-headquartered in Chicago and Pittsburgh, our brands are truly global, with products produced and marketed in over 40 countries. These beloved products include condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, infant and nutrition products, and numerous other grocery products in a portfolio of more than 200 legacy and emerging brands.

We spark joy around mealtime with our iconic brands, including Kraft, Oscar Mayer, Heinz, Philadelphia, Lunchables, Velveeta, Maxwell House, Capri Sun, Ore-Ida, Kool-Aid, Jell-O, Primal Kitchen, and Classico, among others.

No matter the brand, we’re united under one vision: To sustainably grow by delighting more consumers globally. Bringing this vision to life is our team of 37,000+ food lovers, creative thinkers, and high performers worldwide. Together, we help provide meals to those in need through our global partnership with Rise Against Hunger. We also stand committed to responsible, sustainable practices that extend to every facet of our business, our consumers, and our communities. Every day, we’re transforming the food industry with bold thinking and unprecedented results. If you share our passion – and are ready to create the future, build a legacy, and lead as a global citizen – there’s only one thing to do: join our table and let’s make life delicious!

Industry
Food & Beverage
Company Size
10,000+ employees
Headquarters
Chicago, IL
Year Founded
2015
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