Solaire Resort

Sr. Manager, International Marketing - Korea

Solaire Resort  •  Seoul, KR (Onsite)  •  1 month ago
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Job Description


Overall Job Responsibilities
• Lead the In Market Korean player development strategy,
ensuring alignment with the overall business goals of the
property.
• Maintain a strong presence on the casino floor, building
relationships with key players and identifying opportunities for
upsell and reactivation, whilst in Manila, but with the main
concentration to be in market.
• Collaborate with CRM and Sales to implement targeted
campaigns, promotions, and tier-matching programs specific to
Taiwan markets.
• Ensure compliance with company policies, responsible
gaming practices, and regulatory standards.

Functional Job Responsibilities

• Provide excellent service consistent with the property’s
core service standards and brand attributes.
• Actively prospect, identify, and recruit high-value
players from Korea through direct sales efforts, referrals, and targeted
campaigns.
• Build and maintain a pipeline of potential premium players
by leveraging personal networks, industry contacts, and
player databases.
• Ensure strong retention strategies are in place by
delivering personalized offers, reinvestments, and exclusive
experiences.
• Identify key trends, preferences, and behavior of Korean
players to craft effective engagement strategies, and what key
competitors are introducing.
• Work closely with Premium Services, Transportation,
F&B, Hotel, and Sales/CRM teams to coordinate player visits,
events, and experiences.
• Partner with CRM/Sales to design targeted reinvestment
offers and campaigns specific to Korean players.
• Prepare regular reports on player activity, team
performance, and competitor benchmarking for management review.
• Support Korean roadshows, visits, and player events;
coordinate logistics with overseas agents and partners.
• Drive revenue by meeting or exceeding assigned monthly and
quarterly sales targets.
• Maintain detailed player profiles and sales records in
company system for accurate tracking and follow-up.
• Coordinate and host exclusive tournaments, and events
targeted at Korean segments.
• Up-sell and cross-sell property amenities to guests
company-wide.
• Process all guest requests and respond promptly and
discreetly to guest inquiries

• Answer basic property questions and provide information
regarding rooms, restaurants, and entertainment for the
guests.
• Contact players regarding special events and promotions as
deemed necessary.
• Other related duties as necessary

KEY COMPETENCIES AND
SKILLS
• Commitment to providing world-class guest experiences with
a personal and culturally sensitive approach.
• Comfortable analyzing player data, generating insights,
and making ROI-based reinvestment decisions.
• Able to adjust approach based on player profile, business
needs, and cross-departmental feedback.
• Proven ability to influence player decisions, manage
high-stakes negotiations, and drive loyalty.
• Maintains discretion, integrity, and a polished image when
dealing with high-value clients and partners.
• Excellent in Korean, and English. Skilled in both verbal
and written communication.
• Proficiency in Korean and English languages


Requirements


• At least College level
• Minimum of 5 years of experience in a sales-driven
and/or customer service-oriented role
• Prior experience in the casino, hospitality, or luxury
services industry is highly desirable
Solaire Resort

About Solaire Resort

Solaire Resort Entertainment City is the first integrated destination resort on a 8.3 hectare site in Manila’s Entertainment City, which boasts 800 luxurious resort-style accommodations in two distinctive towers, extensive dining options, impressive gaming facilities and state of the art lyric theatre that has changed the way people view resort casinos in Manila.

Solaire Resort North is the second Solaire-branded property in the Philippines. It is situated on a 1.5-hectare land in the heart of Quezon City, the largest city of Metro Manila, and is the first and only luxury 5-star property of its kind. The 38-storey property has 4 gaming levels for mass and VIPs across approximately 13,000 square meters, 530 guest rooms and suites, dining options ranging from casual cafes, signature restaurants, to premium bars and lounges. It also has impressive MICE facilities with an expansive 1,800 sqm pillarless grand ballroom that can accommodate more than 1,600 guests at theatre-style seating and divided into 3 event halls. A 1,400-square meter state-of-the-art health club with a high-end gym and expansive spa, an outdoor swimming pool with a kids’ waterpark, and a fun-filled indoor Kids’ Club.

Solaire offers unique experience of comfort, elegance and luxury, all underlined by the staff’s unparalleled warm Filipino hospitality.

Industry
Travel & Hospitality
Company Size
5,001-10,000 employees
Headquarters
Paranaque, PH
Year Founded
2012
Website
solaireresort.com
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