Samsonite

Sr Manager, Global Brand Partnerships & Marketing Operations

Samsonite  •  Mansfield, MA (Remote)  •  1 day ago
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Job Description

As the Senior Manager, Global Brand Partnerships & Marketing Operations, you will support the SVP and GMEO leadership team through disciplined marketing operations, project management, and partnership program coordination. You will own the operational infrastructure that keeps GMEO initiatives on track, including governance rhythms, executive reporting, and cross-functional coordination. You will be responsible for managing the logistics, guardrails, and execution frameworks for global ambassador, influencer, and brand partnership programs, and serve as the connective tissue across GMEO workstreams, ensuring consistent execution of global marketing priorities across teams and regions. This is a hybrid role; we work on site 4 days and remotely 1 day, weekly.

Marketing Operations & PMO:

  • Manage project timelines, workplans, and deliverable tracking across GMEO initiatives
  • Lead operating cadences and performance review forums to ensure consistent execution of GMEO priorities
  • Identify and implement process improvements, workflows, and ways of working across marketing and ecommerce functions
  • Coordinate cross-functional alignment across SVP, VP Digital, and Head of Data workstreams

Ambassador, Influencer & Partnership Programs:

  • Manage day-to-day operations of global ambassador and influencer programs
  • Maintain and enforce global guardrails for ambassador and influencer selection, ensuring alignment with brand positioning and commercial objectives
  • Coordinate partnership logistics including contracts, timelines, deliverables, and performance tracking
  • Support SVP in evaluating new partnership and ambassador opportunities against defined selection criteria
  • Maintain and distribute partnership playbooks and governance documentation for RMEO teams

JBP & Media Operations:

  • Coordinate JBP administration and logistics across platform partners
  • Track JBP commitments, deliverables, and timelines ensuring accountability across teams
  • Support media operations coordination including governance documentation and cross-market alignment
  • Maintain operational records and reporting for media and partnership programs

Performance Metrics & Success Measures:

Year 1 Key Priorities

  • Establish GMEO operating cadences, meeting rhythms, and cross-functional coordination processes
  • Build ambassador and influencer guardrails and playbook
  • Implement JBP tracking and coordination framework

Key Performance Indicators

  • On-time delivery of GMEO initiatives and workplans
  • RMEO adoption of partnership and ambassador guardrails
  • Executive reporting accuracy and timeliness
  • Cross-functional stakeholder satisfaction

Qualifications:

  • 6-8+ years in marketing operations, project management, or brand partnership roles
  • Strong project management skills with experience managing complex, cross-functional workstreams
  • Experience coordinating influencer, ambassador, or brand partnership programs
  • Familiarity with global marketing governance and operating model frameworks
  • Strong communicator with ability to work across senior stakeholders and regional teams
  • Highly organized with strong attention to detail and ability to manage multiple priorities simultaneously
Who we are:

Samsonite is the worldwide leader in superior travel bags, luggage, and accessories combining notable style with the latest design technology and the utmost attention to quality and durability. For more than 100 years, Samsonite has leveraged its rich heritage to create unparalleled products that fulfill the travel lifestyle needs of conscious movers everywhere. With a portfolio of brands including Samsonite, Tumi, American Tourister, High Sierra, Gregory, Hartmann, and Lipault Paris, our products are sold in over 100 countries in North America, Asia, Europe and Latin America through our company-operated retail store, websites and a variety of retail partners.
Samsonite

About Samsonite

Founded in 1910, Samsonite is the world’s leading luggage brand. Renowned for its breakthrough research and development, and commitment to innovation, Samsonite has excelled since its inception with a number of industry firsts. Samsonite offers an extensive range of travel, business, kids, casual and personal accessory products. Samsonite helps travellers’ journey further, with ever lighter and stronger products.

Industry
Manufacturing & Production
Company Size
1,001-5,000 employees
Headquarters
Oudenaarde, BE
Year Founded
Unknown
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