The Aspen Group (TAG) is one of the largest and most trusted retail healthcare business support organizations in the U.S. and has supported over 20,000 healthcare professionals and team members with close to 1,500 health and wellness offices across 48 states in four distinct categories: dental care, urgent care, medical aesthetics, and animal health. Working in partnership with independent practice owners and clinicians, the team is united by a single purpose: to prove that healthcare can be better and smarter for everyone. TAG provides a comprehensive suite of centralized business support services that power the impact of five consumer-facing businesses: Aspen Dental, ClearChoice Dental Implant Centers, WellNowUrgent Care, Chapter Aesthetic Studio, and Lovet Pet Health Care. Each brand has access to a deep community of experts, tools and resources to grow their practices, and an unwavering commitment to delivering high-quality consumer healthcare experiences at scale.
As a reflection of our current needs and planned growth we are very pleased to offer a new opportunity to join our dedicated team as Senior Director, Aspen Pricing & Affordability.
TAG is building a centralized pricing function because price architecture, affordability, and offer design are core to patient perception of value and therefore central to our brand promise. Aspen is the first phase of that build. This role is the business owner for Aspen pricing, responsible for translating brand strategy into price architecture, guardrails, and operating rhythm across list price, promotions, bundles, affordability pathways, financing support logic, and membership economics.
The Senior Director, Aspen Pricing & Affordability owns Aspen pricing strategy and commercial execution. This leader sets the Aspen pricing agenda, develops business cases, establishes decision rights and approval paths, and ensures pricing changes are translated into practical policies, field guidance, and measurable economic outcomes. The role partners closely with marketing, operations, finance, analytics, revenue cycle, and legal to balance growth, patient affordability, simplicity, and governance. This role reports to the SVP of Pricing and RM and leads a team we are actively building.
Core Responsibilities
Key Outcomes in the First 6–12 Months
Minimum Education and Experience
Preferred Qualifications
Critical Leadership Traits
If you are an applicant residing in California, please view our privacy policy here:
Salary: Annual pay range: $180,000 - $225,000, plus bonus/incentives
A generous benefits package that includes paid time off, health, dental, vision, and 401(k) savings plan with match
When we launched Aspen Dental, we set out to break down the barriers that made it hard for patients to keep up with their dental health — affordability, transparency, and access. We knew the key to better patient care started with the provider, so we changed how the dental business worked. We built new relationships, expertise, and tools to help dentists run their businesses more effectively and better care for their patients.
Fast forward, and over 25 years later, we’ve launched more than 1000 Aspen Dental locations—by doing so, we are proud to say we have changed access to dental care nationwide. But there’s more work to do. Healthier, happier smiles were just our beginning.
We come together to launch TAG – The Aspen Group, and we are officially expanding beyond dental to embrace a new vision. As we transform Aspen Dental, Chapter, ClearChoice, WellNow, and Lovet into one family, we’re setting out to achieve one simple goal together: to bring better healthcare to more people - because we believe in a future where health and wellness is accessible for all. While our vision now is broader, how we achieve it remains the same. The best care starts with the provider, and TAG exists to power them so they can meet patients where they are, no matter their specialty, and deliver better care. Because we know that at the end of the day, better healthcare is simple — empower the provider and their teams and the rest will follow.
United as one group, we’re not just breaking down barriers, today we’re breaking through. We’re challenging the status quo. Together we can prove healthcare can be better for both providers and patients. Together we can bring better healthcare to more people.
