The Senior Director, Commercial APAC is a pivotal leadership role at Emma, responsible for shaping and executing our commercial strategy across one of our most strategically important growth regions. This leader combines strategic and entrepreneurial drive with disciplined execution, building Emma into the most trusted and profitable sleep brand across Asia-Pacific.
With full accountability for revenue, margin, customer trust, and sales strategy, the Senior Director drives Emma’s countries through the growth phases from early to mature phases, ensuring that every step is profitable, structured, and scalable.
We are Emma - The Sleep Company. Founded in 2015, we’ve grown into the world’s largest D2C sleep brand, available in over 35 countries with more than 25 stores across Europe. Recommended by leading consumer associations in EMEA, APAC, and the Americas, we develop the best sleep comfort products that empower our customers to awaken their best every day.
At Emma, we are a community of smart, driven people, united by a strong culture of collaboration, teamwork, and knowledge sharing. We think big, take ownership, and are empowered to drive meaningful impact. Through hands-on experience, mentorship, and continuous learning, we drive our own growth and learning. With Emmies from over 60 nationalities, working across our offices in Frankfurt, Lisbon, Manila, and Mexico City, our diverse perspectives enrich our workplace culture.
