AAA-The Auto Club Group

Sr. Associate Product Marketer

AAA-The Auto Club Group  •  United States (Hybrid)  •  3 hours ago
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Job Description

Why Work For Us?

  • Great Pay - opportunity to participate in AAA discretionary annual incentive plan or other incentive plans depending upon position
  • 401k Matching – $1 for $1 company match up to 6% of eligible earnings per pay period
  • Benefits – Medical, Dental, Vision, wellness program and more!
  • Paid Holidays
  • Paid Time Off – Team Members accrue paid time off monthly. Depending on position, an additional 24 hours per year are earmarked for volunteer activities.
  • Collaborative Environment – AAA will value your contribution to providing exceptional service to our members
  • Free AAA Classic Membership
  • AAA Product Discounts
  • Tuition Reimbursement Program

At AAA, our Team Members strive to deliver amazing service and help our Members outsmart life’s roadblocks. We believe everything you do outside of work adds to who you are at work.

NOTE: This role is hybrid and requires 3 days a week in our Walnut Creek, CA office.

Reporting to the Manager this role will be assigned full responsibility for a product and its business results with significant complexity and contribution to club performance. They will be accountable for managing product development and executing strategies and plans in partnership with cross-functional teams and external creative agencies.

Essential Functions

  • Strategy and Execution - Own Product P&L and manage key business KPIs to accomplish strategic goals
  • Marketing Strategic Plan Development & Execution – Responsible for development and execution of annual plans including business analytics, communication, digital and social media plans. Partner internally and externally to develop and execute marketing activities that drive growth and achieve targets
  • Competitive Intelligence – Monitor competitor activities, including pricing, promotion, new product launches, advertising
  • Marketing Budget – Manage marketing budget, including budget tracker, PO's and invoicing
  • Project Management – Perform ad-hoc projects as needed to support Product Marketing Manager
  • Communication/ Networking – Guide advertising agencies and production vendors to execute communication plan; Assist in vendor negotiations and selection to control expense; prepare materials with creative agencies

Knowledge/Skills/Abilities

  • Strategic leadership skills
  • General management with P&L experience
  • Proficient in financial and analytical thinking and analyses
  • Effective communication, presentation and negotiation skills
  • Proven cross-functional manager, team influencer and problem solver

Education & Experience/Licenses & Certification

  • College degree (MBA or Master's preferred)
  • 4-6 years related work experience
  • Retail or consumer packaged goods experience (required)

#LI-OH1

We target between minimum and midpoint of the range, and all offers are subject to a fair pay analysis - Compensation Range: Min: $132,465.00 - Mid: $165,580.00

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AAA-The Auto Club Group

About AAA-The Auto Club Group

AAA - The Auto Club Group (ACG) is the second largest AAA club in North America, serving more than 13+ million members across 14 U.S. states, the province of Quebec, Puerto Rico, and the U.S. Virgin Islands.

For over 100 years, AAA has provided safety, security, and peace of mind. ACG advances AAA’s mission by providing a full suite of products and services to millions of AAA Members, from roadside assistance to insurance to travel support. We pride ourselves on always being there when you need us, delivering the highest level of customer service and value to each and every member. We seek to be a trusted ally—on the road and throughout life’s journey.

AAA - The Auto Club Group belongs to the national AAA Federation, which is committed to improving the lives of our combined 60 million members across North America.

Industry
Finance & Insurance
Company Size
10,000+ employees
Headquarters
Dearborn, MI
Year Founded
1901
Website
aaa.com
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