ROLE PURPOSE
The Planning Sr. Associate will support the planning team across multiple projects and tasks that will help advance larger projects and strategies bymaintainingand managing clients' media plans andassistingin the preparation of presentations. They are expected to take daily responsibility for the assigned accounts and ensure that all projects are completed on time, within budget, and in line with the strategy, under the supervision of a manager. The role involves handling the daily tactical management of the media communications account and requires working well in a team environment. Therole involves helpingtocreate media campaigns across multiple channels andassistin the planning, implementation, and maintenance of multi-channel media campaigns. The ability to learn new skills and procedures is essential.
This position is for the Offshore Team of Dentsu Argentina, and works for teamslocatedinDentsu'sagencies in other countries. Has a local support team that leads the integration and relationship with the other members of the Offshore Team in Argentina.
TASKS AND RESPONSABILITIES
Support the Planning team in all phases of the media strategy process.
Work with teams to prepare proposals based on briefs, focusing on campaignobjectives, budgets, and timelines.
Assistin creating mediaobjectivesand strategies for the clients
Support teams in creating and analyzing audience reports, reach and frequency reports, and other data collections for business reviews.
Prepare competitive analysis reports with graphs and insights for digital media, offline media, and social channels by extracting data from media tools.
Prepare proposal presentations and flowcharts and make necessary adjustments based on client requests.
Assistwith adjustments to media plan details as needed.
Prepare and update timelines to meet required dates.
Evaluate media partner proposals, providing insights and developing points of view to make recommendations to clients.
Help the planning team create strategy and planning presentations.
Support the team in analyzing campaign performance and generating learnings.
Complete forms for media authorizations, send them to media vendors and clients, and follow up for approval.
Activelyparticipatein campaign implementation, working alongside activation teams using flowcharts, budgets, traffic sheets, taxonomy for setup in media platforms, tracking codes, and other elements.
Request, receive, traffic, and control creative assets with creative agencies, perform QA with involved internal teams,responsible for aggregating andmaintainingcreativespecificationsandmanageotheroperatingprocess details.
Lead the aggregation of proof-of-purchase materials (post-launch screenshots).
Manage the trafficking process and prepare traffic sheets.
Provide other teams (search, social, programmatic) with templates for recommendations and reports.
Supervise other teams during campaign creation and provide responses/solutions when questions/issues arise.
Follow up on media authorization forms with clients, media vendors, and internal teams to obtain approvals.
Monitor budget pacing and flights through campaign flowcharts, control planned versus actual outcomes,identifydeviations, inform internalteamsand involved media vendors, and propose recommendations to improve performance andoptimizethe budget.
Oversee the billing process with internal teams and media vendors.
Reconcile invoices with media vendorsreviewbillable amounts to clients, verify invoices with the Finance department, send them toclientsand followup them
Keep all data updated in thesystems
Collaborate with peers and supervisors
Support daily tasks required by the Planning team, such as gathering necessary information to prepare media proposals for clients, working with teams to share findings and insights, creating templates, campaign reports, and status updates.
Assistin tracking project timelines and status, providing notes and summaries of communications.
Participate in meetings with team members and occasionally with clients if necessary.
Communicate internally with activation teams for Social, Search, or Analytics to follow up on campaign statuses, traffic creative assets, reports, and document updates to be presented to clients.
Working with Media Vendors
Contact media vendors for the RFP (Requests for Proposals) process for new campaigns, receive and organize information tofacilitatethe creation of recommendation proposals for clients, and make further adjustment requests if necessary.
Be in contact with media vendors for campaign implementation, the trafficking of advertising assets, technical specifications, follow-up on campaign launch dates, updates on campaign timelines, and other execution matters.
Contact media vendors to review campaign performance while they are running and once completed.
Contact media vendors to resolve issues related to reconciliation and billing.
Client-Facing Work
Assistthe clientsin tracking the status and deadlines of different projects theyhave underway.
Communicate with clientsregardingthe status of media partnership tactics, traffic of creative assets, sending MAFs (Media Authorizations), sending reports, reconciliation, and billing, and any queries that may arise related to campaign implementation.
Participate in weekly status meetings with clients.
Request RFPs frommediaand analyze them to evaluate new opportunities.
As part of the Offshore Team of Dentsu Argentina, you must activelyparticipatein the weekly virtual networking meetings with other members of the Argentina offshore team.
You must alsoparticipatein the Offshore Team's peer-to-peer engagement activities held periodically in our Buenos Aires offices, except for those who are notlocatedin that city.
QUALIFICATIONS
1 to 2 years of experience.
Bachelor'sdegree, preferably in marketing, advertising, finance, or analytics, will be valued.
Prior internships or work experience in a professional environment are preferred.
Strong analytical thinking, comfortable with data and mathematical skills.
Solution-oriented with strong critical thinking skills.
Excellent verbal and written communication skills.
Interestin offline media, digital media, and programmatic media.
Works well in a team and in a fast-paced environment.
Collaborative mindset.
Consistentlydeliversaccurateandtimelywork products.
Great attention to detail.
Ability to prioritize multiple tasks.
Good knowledge of the Microsoft Office Suite, particularly Excel and PowerPoint.
#LI-CA2
Location:
Buenos Aires
Brand:
Iprospect
Time Type:
Full time
Contract Type:
Permanent

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