QVC Group

Specialist, Paid Social and Video

QVC Group  •  West Chester, PA (Hybrid)  •  2 months ago
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Job Description

Working at QVC Group means joining a live social shopping company with incredible teams, ambitious projects and amazing careers. QVC Group, Inc. is a Fortune 500 company with six leading retail brands - QVC®, HSN®, and our four Cornerstone brands.

The Cornerstone brands deliver inspirations that help customers enjoy, enhance and celebrate life. Cornerstone comprises four interactive, aspirational home and apparel lifestyle brands: Ballard Designs®, Frontgate®, Grandin Road® and Garnet Hill®.

Your Opportunity, Your Team

  • The Specialist, Paid Social and Video supports Cornerstone Brands (Ballard Designs, Frontgate, Grandin Road, Garnet Hill), and scales Paid Social and Video Marketing across channels such as Paid Social, Connected TV, and YouTube, aligning with go-to-market strategies for our Brands. You will report to the Digital Marketing Manager.

Where You'll Work

  • This role is hybrid Relocation assistance is not available for this role.

What You’ll Do

  • Coordinate paid social and video campaign execution to drive customer acquisition, retention, and brand growth.

  • Support campaign ideation and execution across Facebook, Instagram, TikTok, Connected TV, and YouTube; analyze performance and apply data-driven insights to maximize ROI.

  • Partner with external agencies to design and execute tests, measure and report on campaign performance, and deliver actionable recommendations to improve efficiency and effectiveness.

  • Partner with creative, analytics, and merchandising teams to plan and execute integrated campaigns.

  • Monitor industry trends, platform updates, and emerging technologies to keep Cornerstone Brands at the forefront of digital marketing.

  • Drive customer acquisition and lifetime value, optimizes campaign performance, and coordinates video execution to deliver measurable results.

What You’ll Bring

  • Bachelor’s degree in Marketing, Business, or related field; advanced degree preferred.

  • 1+ years of experience in paid social and video marketing, with a proven track record in acquisition and performance optimization.

  • Experience in campaign management across major social platforms and video channels (Facebook, Instagram, TikTok, YouTube, Connected TV).

  • Strong analytical skills with experience in attribution modeling, A/B testing, and performance reporting.

#LI-JM1

Our Total Rewards package includes benefits you’ll love such as competitive compensation, paid time off, an employee assistance program, parental leave, paid volunteer hours, and amazing company discounts! In our US market, you can also expect health care benefits starting on day 1, 401(k), and tuition reimbursement benefits.

QVC Group is committed to inclusion and belonging for all and ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations. As an equal opportunity employer, QVC Group is committed to a barrier-free employment process. If you need reasonable accommodations/support throughout, please contact us at workwithus@qvcgrp.com for assistance.

If provided, salary ranges are a general guideline only, and actual salaries will vary and are based on factors such as a candidate's qualifications, skills, experience, and geographic location as well as business and market conditions.

QVC Group

About QVC Group

QVC Group, Inc. is a Fortune 500 company with six leading retail brands – QVC®, HSN®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road®. We are a live social shopping company that redefines the shopping experience through video-driven commerce on every screen, from smartphones and tablets to laptops and TVs. QVC Group brings innovative products, compelling content, and unforgettable moments to millions of shoppers worldwide via social platforms, streaming apps, ecommerce sites and TV channels, making every screen a doorway to discovery, delight and community.

If you enjoy being a part of a team, creating experiences and delighting customers, you’ll love it here. If you’re excited about retail, media, social, live streaming, technology, customer service, design and more, you’ll find amazing projects to work on. If you want to grow professionally and learn every day, you’ll thrive with us. If you appreciate a company committed to inclusion and belonging for all, you’ll be amazed at what’s available for our team members. Best of all, working with QVC Group means friendly teams, ambitious projects and fast-moving careers!

We are headquartered in West Chester, Pa., and have team members in the U.S., the U.K., Germany, Japan, Italy, Poland and China.

Industry
Retail & Ecommerce
Company Size
1,001-5,000 employees
Headquarters
West Chester, Pennsylvania
Year Founded
Unknown
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