Entegris

Specialist, Marketing

Entegris  •  Suwon, KR (Hybrid)  •  4 months ago
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Job Description

Job Title:

Specialist, Marketing

AsiaField Marketing Specialist– JD

Why Work at Entegris?

At Entegris, we want you to be part of our culture, which values your unique talents, skills, and experiences. We believe what we do is as important as how we do it.

People at our company bring their true selves to work, and are appreciated not only for what they do, but for who they are. This plus the technical complexity of our products and solutions means you can be sure your work is both challenging and changing the world for the better.

The voice of theemployeeis important at Entegris. We regularlysolicitanonymous feedback from employees and create action plans to address the takeaways, in addition to conducting Mid-Year and Annual Performance Reviews. Using surveys, weidentifyhow Entegris compares to global and industry benchmarks ina number ofareas so that as a company, we can continue to compete as an employer of choice.

The Role

  • Serve as a strategic marketing partner to the cross-functional leadership team in Korea while being based in the Entegris Suwon office; the Field Marketing Specialist will report to the Asia Field Marketing Manager and support the development of marketing strategies aligned with the commercial sales organization’s objectives for business growth in Korea.

  • Under the guidance of the Asia Field Marketing Manager, this role is responsible for planning and executing integrated marketing campaigns, projects, and events. The position focuses on strengthening Entegris’ brand awareness, enhancing brand perception among current and prospective customers and employees, promoting the company’s solutions and products, generating leads, and driving overall engagement.

In this role, you will:

Plan, organize, and execute online, offline, and hybrid events and activities in Korea to
strengthen Entegris’ brand awareness, build thought leadership, and drive demand
generation primarily within the semiconductor manufacturing and packaging ecosystem.

  • Define eventgoals,objectivesandstrategiesand developexecutionplans

  • Create marketing content viacollaboration withSolutions Marketing, Brand & DigitalMarketingand subject matter experts

  • Lead onsite operations,logistics,vendormanagementand evaluation

  • Coordinate closely with cross-functional teams—including Sales, Applications
    Engineering, Product Management, and manufacturing site leaders—to ensure smooth logistics, timely deliverables, and successful event execution

  • Utilize metrics to measureresultsandconductpost-event analysisandreporting

Plan and execute marketing campaigns in Korea to increase awareness of Entegris’ brand, solutions, and products, and to drive demand generation primarily within the semiconductor manufacturing and packaging ecosystem.

  • Develop content promotion plans and utilize metrics to measure results and analyze campaign effectiveness

  • Share voice of customers, field insight and feedback with Solutions Marketing to craft
    key and localization-related messaging and create compelling content in different
    formats (technical notes, presentation slides, white paper, videos, etc.)

  • Localize and review marketing content via collaboration with subject matter experts and field application engineers team

Promote corporate-level employer brand messaging and collaborate closely with the HR department to support recruitment programs in Korea, strengthening Entegris’ brand awareness, enhancing positive brand perception, and contributing to talent acquisition efforts.

  • Define strategic goals in partnership with HR and lead the development of comprehensive content promotion plans

  • Localize and reviewcorporate levelmessagingvia collaboration withHRand CorporateCommunications

  • Create marketing collateraland contentvia collaboration withHR,Brand & Digital Marketingand CorporateCommunications

Minimum Qualifications:

  • Fluent in spoken and written English and Korean is a must.

  • Minimum 5 years of progressive experience in integrated marketing, event marketing and management, and field or B2B marketing, with experience in the technology sector.

  • Ability to collaborate effectively with highly technical stakeholders, along with experience in content creation and message-house development, including social media and website copy, blog posts, and sales-enablement presentations.

  • Bachelor’s degree in Marketing, Communications/Public Relations, Business Administration, or a related field with a strong emphasis on marketing or communications.

Preferred Qualifications:

  • Experience in the semiconductor ecosystem.

  • Experience of collaborating with senior global and local leaders in a matrix organization/multinational companies is a plus.

  • Excellent project management skills and stakeholder management and communication skills to deliver results and meet deadlines.

  • Ability to use data, numbers and metrics to derive insights and propose action plans.

  • Experience in electronic direct mail (EDM) and social media marketing such as Instagram, YouTube, and Naver blog.

Traits We Believe Make A Strong Candidate:

  • A motivated and eager-to-learngo-getterwhoiscapable ofmultitaskingand workingin a dynamic environment, either independently or in a team

  • A data-driven decision maker with strong critical-thinking and proactive problem-solving skills.

  • Collaboration–building collaborative relationships with other teams and job functions such as Brand & Digital Marketing, Solutions Marketing, Corporate Communications, Sales, Product Management, HR and external partners/vendors.

Your Success Will Be Measured By

  • People and teamwork:treatpeople with respect and dignity in a collaborative environment that aligns the organizationandachieves high performance

  • Accountability,Integrityand Trust: act honestly and consistently with all; accept responsibility to deliver results and commit to openly communicate

  • Creativity and Innovation: committed to an environment in which people are encouraged todisseminateknowledge, take risks, openly shareideasand turn them into business opportunities

  • Dedication to Excellence: sethigh standardsfor performance and strive to be best in class through outstanding leadership at all levels

  • Makesdata-driven decisions with speed

  • Drives customer centricity

  • Leads with tenacity and humility

Entegris

About Entegris

Artificial intelligence, augmented reality, Internet of Things – these are not just trends, they are drivers changing the way people live across the globe. With these new drivers and the increasing speed of innovation, there comes an expectation for higher-quality, higher-performing technologies at a faster pace.

Every day, and for more than 50 years, Entegris’ singular mission has been to help customers utilize our advanced science-based solutions to support demand drivers; to innovate faster and more efficiently; and ultimately to transform the world. Through the power of our solutions and technology expertise, Entegris provides customers with innovative, science-based solutions to their toughest technology challenges.

Headquartered in Billerica, Massachusetts, Entegris employs approximately 8,000 people worldwide, with roughly half employed in Asia-Pacific or Europe.

With research and development, customer service, analytical labs, and manufacturing in Asia-Pacific, North America and Europe, Entegris supports customers around the globe as they take technology to the next level.

Industry
Hardware & Semiconductors
Company Size
5,001-10,000 employees
Headquarters
Billerica, MA
Year Founded
Unknown
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