Loblaw Companies Limited

Specialist, Brand Marketing

Loblaw Companies Limited  •  $60k - $83k/yr  •  Toronto, CA (Onsite)  •  1 day ago
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Job Description

Location:

243 Consumers Road, Toronto, Ontario, M2J 4W8

At Shoppers Drug Mart, we’re innovating health and wellness in Canada. From prescriptions to walk-in clinics, and a beloved loyalty program, we’re caring and supporting our customers in new ways every day.
With more than 1,300 locally owned and operated stores from coast to coast, the Shoppers Drug Mart network is more than a great place to shop, it’s a great place to work.We’re committed to building our talented team who champion collaboration, kindness and inclusivity. Join our team, and help recognize a healthy future for your career and for all Canadians.

Why this role is important?

Specialist, Brand Marketing – Front Store Marketing

12-month contract.

Why is this role important:
The Brand Marketing Specialist provides tactical support for the development and execution of marketing campaigns and programs. This role, reporting to the Manager, Front Store Marketing, is an early step in the brand marketing career path, and supports cross-functional campaign teams through close analysis of insights and trends, and owning the details in campaign delivery to ensure seamless execution


What you'll do:

  • Campaign Planning: Supports the brand team in developing marketing briefs across Front of Store Marketing (Seasonal, Convenience Marketing Programs, Category Marketing Requirements, etc.)

  • Campaign Execution - Creative: Supports the brand team in coordinating with internal/external agency counterparts, and other partners (e.g., Loblaw Media, Loblaw Digital) for the review and approval of creative; closely reviews creative against established brand guidelines, and aggregates feedback provided by collaborators (e.g., Marketing and Division leadership)

  • Campaign Execution - Deployment: Coordinates campaign deployment, ensuring the launch and execution aligns to campaign objectives; proactively monitors in-flight campaigns for optimization opportunities, flags them to the team, and implements decisions; actions other execution-related needs from the Division/Merchant teams, or local store operations, as required

  • Optimization, Innovation & Best Practices: Contributes to the post-mortem process, including working with partners to compile campaign performance report reports with key measures, participating in post-mortem discussions, and documenting findings

  • Campaign Metrics & Tracking: Supports budget planning, development and monitoring/updating (including status reports); updates brand/project/important metric dashboards; contributes to research, analysis and reporting to inform campaign activity

  • Billing: Oversees management of budget control report, making sure campaigns are delivered in full against the planned budget. Also responsible for ensuring vendor invoices paid in a timely manner

  • Delivering day-to-day marketing activities, timeline management and plan execution

  • Accurate/up-to-date budget tracking and reporting

  • Successful execution of projects

  • Contribution to the achievement of campaign objectives


What you bring:

  • Balancing delivery for multiple projects in a fast-paced environment

  • Brand communications, creative & media strategy (traditional and digital media)

  • Knowledge of general marketing strategy and business principles

  • Developing insights from data & analytics

  • Project management

  • 1-3 years of experience

Why work at Shoppers Drug Mart?

Acting as consultants, supporting internal customers and the Associate-Owners, you will get experience unique to the retail industry while working for an award-winning national brand. Benefit from a purchase discount program, competitive pay and online learning through Academy

Take ownership of your work and find more ways to care about your work, co-workers, customers and community.

How You’ll Succeed:

At Shoppers Drug Mart Inc. , we seek great people to continually strengthen our culture. We believe great people model our values, are authentic, build trust and make connections.

If that sounds like you, and you are open-minded, responsive to change and up to the challenges provided in a fast-paced retail environment, apply today.

Employment Type:

Full time

Type of Role:

Temporary with Benefits (Fixed Term)

Shoppers Drug Mart Inc. recognizes Canada's diversity as a source of national pride and strength. We have made it a priority to reflect our nation’s evolving diversity in the products we sell, the people we hire, and the culture we create in our organization. Accommodation is available upon request for applicants with disabilities in the recruitment and assessment process and when hired.

In addition, we believe that compliance with laws is about doing the right thing. Upholding the law is part of our Code of Conduct – it reinforces what our customers and stakeholders expect of us.

Please Note: If you have Employee Self Service (ESS) on Workday, apply to this job via the Workday application.

Hiring Range / Échelle salariale à l’embauche :$60,000.00 - $82,500.00 / 60.000,00$ - 82.500,00$ (per year / par an)A candidate’s experience and knowledge as well as the geographical region in which the position is located may be factored into the pay a candidate receives for this position. This posting is for an existing vacancy. The Company uses artificial intelligence for the purpose of screening, assessing and/or selecting applicants for this position. / L’expérience et les connaissances d’un candidat ainsi que la région géographique dans laquelle le poste est situé peuvent être prises en compte dans la rémunération qu’un candidat reçoit pour ce poste. Cette offre d’emploi concerne un poste vacant existant. L’entreprise utilise l’intelligence artificielle dans le but de filtrer, d’évaluer et/ou de sélectionner les candidats à ce poste.

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Loblaw Companies Limited

About Loblaw Companies Limited

Our Purpose – Live Life Well

Loblaw Companies Limited is Canada’s food and pharmacy leader, the nation’s largest retailer, and the majority unit holder of Choice Properties Real Estate Investment Trust. Loblaw – and its portfolio of grocery, health and beauty, financial services and apparel businesses – provides Canadians with an unparalleled mix of value, assortment and convenience, and offers Canadians two of the country’s most recognized brands – President’s Choice and no name.

The acquisition of Shoppers Drug Mart, along with the powerful Life Brand and Optimum brand, has only served to reinforce our leadership position in the marketplace. As well, our PC Plus program, omni-channel efforts and multicultural merchandising offerings continued to be points of differentiation for our customer experience.

In 2019, Loblaw has been recognized as one of Canada’s Top 100 Employers, Best Diversity Employers by Mediacorp Canada Inc.

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IMPORTANT NOTE ABOUT FRAUD AFFECTING OUR JOBSEEKERS.

Please be advised that recruitment fraud has affected a number of Canadian companies. In such schemes, individuals posing as legitimate recruiters may request personal information and payment from those seeking employment.

Loblaw Companies Limited, its subsidiaries, and recruiting agencies will never ask for payment at any stage in the recruitment process. All legitimate postings may be accessed via our career website.

Industry
Retail & Ecommerce
Company Size
10,000+ employees
Headquarters
Brampton, CA
Year Founded
Unknown
Website
loblaw.ca
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