Job Description

About Brightway Insurance

Brightway Insurance is one of the largest and fastest-growing Personal Lines insurance distribution companies in the U.S. Our mission is to empower agents with the best systems, service, and support so they can deliver a world-class experience to customers nationwide. As we continue to grow, we’re expanding our Talent Acquisition team with a Sourcer dedicated to building high-impact pipelines of Insurance Sales Agents.

We’re seeking a proactive, digitally savvy Sourcer who specializes in identifying and engaging top-tier Insurance Sales talent. This role will focus heavily on social sourcing, candidate research, and pipeline generation, with a strong emphasis on using social media platforms to attract high-volume Sales Producers. If you thrive in fast-paced environments and know how to create buzz around opportunities, this is the role for you.

Key Responsibilities

• Proactively source and generate candidate pipelines for Insurance Sales Agents across the U.S.
• Leverage social media platforms—including LinkedIn, Facebook Groups, TikTok, Instagram, X (Twitter), and niche insurance communities—to attract and engage potential candidates.
• Craft compelling job posts, content, and outreach messages that reflect Brightway’s brand and drive candidate interest.
• Conduct market research to identify new channels, competitors, talent pools, and online communities where prospective agents are active.
• Manage job postings across multiple job boards, social media platforms, and Brightway’s ATS.
• Screen inbound inquiries to assess interest and qualification before handing off to Recruiters.
• Track sourcing activity and pipeline metrics using Brightway’s recruiting tools.
• Partner closely with Recruiters and Hiring Managers to understand hiring needs and prioritize roles.
• Maintain a strong understanding of the Insurance Sales landscape—licensing requirements, agent profiles, and competitive trends.

Qualifications

• 1–3 years of experience in sourcing or recruiting, preferably in high-volume sales, insurance, or agency environments.
• Demonstrated experience creating and executing social media sourcing strategies.
• Strong copywriting skills for posts, outreach messages, and engagement content.
• Comfortable navigating and engaging across multiple platforms (LinkedIn Recruiter, Facebook Groups, Instagram, TikTok, ZipRecruiter, Indeed, etc.).
• Ability to build relationships quickly with passive talent.
• Highly organized with strong attention to detail and data discipline.
• A self-starter who thrives in fast-paced, metrics-driven environments.

What We Offer

• Opportunity to help shape the future of Brightway’s Sales Agent hiring strategy.
• Collaborative, supportive Talent Acquisition team.
• Competitive compensation and benefits.
• Career growth within a rapidly expanding organization.