We’re Bio&Me - the gut health brand founded by The Gut Health Doctor, Dr. Megan Rossi. We’re a fast-growing B Corp shaking up food & drink with science-backed granolas, porridges, kefir yoghurts, and drinks. Our mission? Make gut health deliciously easy for everyone.
We’re now looking for a Social Media Strategist to turn our social channels into a proper growth engine. Reporting to the CMO, you’ll own paid and organic social strategy - making sure everything we put out drives both brand love and commercial results.
What you’ll own
Lead paid and organic social strategy across Meta and TikTok - channel strategy, agency briefs, performance accountability
Own the content calendar and shape how Bio&Me shows up online every day
Work as a creative double-act with founders, brand manager, and agency partners
Run test-and-learn experiments to find what drives scale and commercial impact
Analyse and report on performance across channels - turning data into clear action
Guide community engagement and protect brand voice across every interaction
What you’ll bring
Experience in social media strategy with hands-on ownership of paid and organic (paid is essential)
Proven experience running and optimising paid campaigns on Meta and TikTok
Sharp analytical skills and confidence making data-driven decisions
Strong creative judgement and the ability to give feedback that lands
The hustle and adaptability to thrive in a fast-moving start-up environment
FMCG, DTC, or health & wellness brand experience a bonus - but not a dealbreaker
Even if you don’t tick every box, we’d love to hear from you. Research shows great people talk themselves out of applying all the time — don’t be one of them.
💸 Salary: £40,000 - £45,000 DOE
🏡 Logistics: London, hybrid (2 days a week in office)
What else?
Vitality Health Insurance
25 days annual leave + bank holidays + your birthday off (+ an extra day off for every year you work for us, up to your fourth year)
Up to four weeks remote working per year
Yearly bonus based on results
Share options
Opportunities to contribute to exciting marketing campaigns and product launches
Potential for career growth within the marketing department (and beyond!)
& so much more!
Up Club is the unfair advantage of ambitious start-up marketers looking to accelerate their growth 🚀
It provides exclusive access to industry leaders, expert mentorship, and world-class training to sharpen your skills and stay ahead. With an always-on network, you can get instant advice, solve problems faster, and connect with the right people to drive your career forward, faster.
We’re passionate about a few things:
- Choosing an entrepreneurial business environment shouldn’t mean you miss out on training and development opportunities you’d have at bigger companies
- Learning from other people who do your job in totally different businesses is really rewarding
- Classroom training is useful, but what’s even more useful is learning as you go, from others who have faced similar challenges
Also catch our Founder, Lottie Unwin on her podcast, The Marketing Hustle... where she hears unfiltered stories from Founders of bold start-up brands. 🎙️
