Advance Local

Social Media Producer

Advance Local  •  $50k - $55k/yr  •  Iselin, NJ (Onsite)  •  2 months ago
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Job Description

Strengthening and empowering all of the communities we serve.

NJ Advance Media is looking for a Social Media Producer to help shape how our journalism and storytelling show up on Facebook, Instagram and TikTok. This role is at the intersection of newsroom publishing and social-first content creation — packaging stories for social media reach, sourcing user-generated content, and experimenting with short-form video that feels native to each platform.

Social platforms are often the first (and sometimes only) way audiences encounter our work. This role helps ensure we connect with people in smart, engaging, and responsible ways, while giving you real ownership and room to grow in a modern digital newsroom.

If you understand culture, sports, news, and internet trends — and you’re comfortable creating content and occasionally appearing on camera — this is a great place to grow.

The base salary range is $50,000 - $55,000 per year.

This job requires reliable transportation to meet with sources or cover events.

What you’ll be doing:

  • Produce daily feed posts and Stories for Facebook and Instagram
  • Source, vet, and secure permission for user-generated contentfrom the community
  • Write accurate, compelling captions optimizedfor reach and engagement
  • Monitor trends, breaking news, and viral formats and adapt them quickly
  • Appear on camera when appropriate tofilm short-form vertical videos
  • Track performance and use basic metrics to inform future content
  • Collaborate with reporters, editors, and video teams across the newsroom

Our ideal candidate will have the following:

  • 0–2 years of experience creating content for social platforms (internships, freelance, or personal accounts count)
  • Strong understanding of Facebook and Instagram, especially Reels and Stories
  • Comfort communicating with users and creators for user-generated content
  • Sound news judgment paired with a social-native voice
  • Basic video editing skills on mobile
  • Comfortable on camera — or excited to become comfortable
  • Organized, curious, and eager to learn
  • Experience with short-form vertical video (Reels, TikTok, Shorts) and familiarity with social analytics tools or dashboards will give you a head start
  • Interest in pro/college sports, news, or pop culture combined with a social portfolio that you’re proud of are a plus
Advance Local

About Advance Local

Advance Local Media is one of the largest media groups in the United States, which operates the leading news and information companies in more than 20 cities, reaching 52+ million people monthly with our quality, real-time journalism and community engagement.

As home to some of the nation’s top local media groups, software and data platforms, and marketing agencies, Advance Local strives to make a positive and lasting impact in the communities we serve. A company grounded with rich history and driven by creative innovation, Advance Local’s mission is to strengthen and empower the communities we serve. Our media groups include Advance Ohio, Alabama Media Group, Advance Media New York, MassLive Media, MLive Media Group, NJ Advance Media, PA Media Group, and Staten Island Media Group.

We believe in our brands, our values, and each other and are united by our shared goals, culture of creative innovation and commitment to our communities we’ve been serving for more than a century.

We're part of Advance, a private, family-owned business that owns, operates and invests in companies spanning media, entertainment, technology, communications, education and other promising growth sectors. Their mission is to build the value of the company over the long-term by fostering growth and innovation across their diversified portfolio. Advance’s portfolio of exceptional companies includes Condé Nast, Advance Local, Stage Entertainment, The IRONMAN Group, American City Business Journals, Leaders Group, Turnitin, and POP. Advance is also among the largest shareholders in Charter Communications, Warner Bros. Discovery and Reddit.

For more details, please visit AdvanceLocal.com.

Industry
Media & Publishing
Company Size
501-1,000 employees
Headquarters
New York, NY
Year Founded
1922
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