Caesars Entertainment

Social Media Marketing Specialist

Caesars Entertainment  •  South Lake Tahoe, CA (Onsite)  •  3 days ago
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Job Description

The Advertising Associate’s primary function is to assist in developing and maintaining all property initiatives through property collateral, social and traditional media. This position will report to the Marketing & PR Manager. This role is responsible for creating and assisting with organic content for the brands and sub-brands within Harrah’s and Caesars Republic Lake Tahoe. This position is fully integrated within the Corporate Communications organization and will be exposed to the positioning of various Caesars Entertainment brands across multiple platforms.

  • Assists with various advertising duties, focusing on social media marketing, content creation, social care, and engagement to grow audiences, awareness, and engagement.
  • Complies with process and governance with the usage of social media tools such as Sprout Social.
  • Manages enterprise social media audits for enterprise campaigns and initiatives.
  • Responsible for moderation of UGC in line with Caesars Entertainment’s expectations and policies.
  • Track and report on insights, reports, tagging and other needs.
  • Liaises with Corporate Social Media team for needs related to influencer marketing and supports paid social with the Corporate Media team where appropriate.
  • Manage the social media presence for Property channels.
  • Monitor and track social media trends.
  • Delivers work on or before deadline.
  • Covers events and activations as needed.
  • Contributes to the editorial calendar.
  • Installs, removes, and maintains inventories of various in-house materials such as promotional collateral, entertainment materials, web updates and other miscellaneous promotional items.
    Assists in establishing and maintaining positive relationships with departments.
  • Data entry.
  • Bachelor’s degree in related field and/or equivalent work experience required.
  • Candidate should be self-motivated; detail orientated, and prioritize multiple tasks
  • Excellent written skills with the ability to adapt and represent a variety of brand voices
  • Other desired skills include time management skills, critical thinking, problem-solving, and presentation skills
  • Advertising Associate must be available to capture social content during high traffic times (evenings and weekends).
  • In depth knowledge of using Instagram, Facebook, Twitter, and Tik Tok.
  • Photography, Adobe Photoshop and Lightroom experience is a plus.
  • Self-motivated; ability to work independently with little supervision.
  • Good communication skills, both verbal and written.
  • Good interpersonal skills; able to develop positive relationships with both internal and external customers.
  • Computer literate, with skills in Microsoft Office programs.
  • Friendly, excellent interaction skills.
  • Ability to uphold and demonstrate the highest level of integrity in all situations and recognize standards required by a regulated business.
  • Acts as a role model to other Team Members and always presents oneself as a credit to Caesars Entertainment and encourages others to do the same. Adheres to all regulatory, company and department policies and procedures.

ADDITIONAL REQUIREMENTS

  • Must be able to maneuver to all areas of the casino, from property to property. Must be able to perform physical job duties of line employees in emergency situations. Must be able to respond calmly and make rational decisions when handling guest and employee conflicts. Must be able to work at a fast pace and in stressful situations. Must be able to read, write, speak and understand English. Must be able to respond to visual and oral cues.


At Harrah’s and Caesars Republic Lake Tahoe, we want you as a partner in a win-win relationship. We want you to maximize your skills and talents to become the best you can be in your chosen field. We are proud to be one of the leaders in the hospitality business. One of the reasons our resorts have consistently received 4-Star and 4-Diamond Awards is because of the friendly, top quality people we hire to serve our guests.
Harrah’s and Caesars Republic Lake Tahoe are located on the south shore of magnificent Lake Tahoe, America’s largest alpine lake and number one vacation destination. Visitors are drawn to Lake Tahoe’s year round recreation, which includes skiing and snowboarding in the winter months and hiking, fishing, mountain biking, golf kayaking, sailing and a plethora of other recreation opportunities in the spring, summer and fall. Add to this, the lively, round-the-clock gaming and indoor entertainment, world-class amenities, which include two heated pools , a full-service health spa, various restaurants, including the world renowned, Hell’s Kitchen, 1,254 rooms and suites plus excellent guest service, and you can understand why Harrah’s & Caesars Republic are popular choices for travelers and vacationers throughout the year.

Besides living in one of the Earth’s most beautiful locations you will join a company that understands how to treat employees. As an industry leader, Harrah’s believes a successful company starts with satisfied employees. Whether it’s professional advancement or personal recognition, Harrah’s provides accolades and incentives as you move along your career path.

Caesars Entertainment

About Caesars Entertainment

Caesars Entertainment, Inc. is the largest casino-entertainment Company in the U.S. and one of the world's most diversified casino-entertainment providers. Since its beginning in Reno, NV, in 1937, Caesars Entertainment, Inc. has grown through development of new resorts, expansions and acquisitions. Caesars Entertainment, Inc.'s resorts operate primarily under the Caesars®, Harrah's®, Horseshoe®, and Eldorado® brand names. Caesars Entertainment, Inc. offers diversified gaming, entertainment and hospitality amenities, one-of-a-kind destinations, and a full suite of mobile and online gaming and sports betting experiences. All tied to its industry-leading Caesars Rewards loyalty program, the Company focuses on building value with its guests through a unique combination of impeccable service, operational excellence and technology leadership. Caesars is committed to its employees, suppliers, communities and the environment through its PEOPLE PLANET PLAY framework. 21+Gambling Problem? 21+ to gamble. Gambling Problem? Call 1-800-522-4700 or text 800GAM. For more information, please visit. www.caesars.com/corporate.

Caesars Entertainment promotes a collaborative culture where accountability, passion, and idea sharing create a foundation for innovation and continuous improvement in the casino entertainment industry.

Caesars is always looking for intellectually-curious professionals who are aligned with our values, motivated by meritocracy, and inspired by our commitment to our guests, team members, communities, and environment. Learn what it’s like to join a diverse by design team at Caesars Entertainment and check out our open jobs.

Industry
Travel & Hospitality
Company Size
10,000+ employees
Headquarters
Las Vegas, NV
Year Founded
Unknown
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